Brandwave

Sigma Computing vs Tableau:Which is more popular?

In September 2026, Tableau had more branded searches than Sigma Computing among business intelligence platforms worldwide. Tableau had about 558,000 branded searches, while Sigma Computing had 74,000. Tableau made up 9% of all business intelligence platform searches we track, and Sigma Computing accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about business intelligence platforms, Tableau appeared in all five answers and Sigma Computing in two. Tableau was mentioned before Sigma Computing in every answer.

Among business intelligence platforms worldwide in September 2026

Who do people search for more?

Tableau, about 8 searches for every 1 for Sigma Computing

Tableau 558K searchesSigma Computing 74K searches

Who does AI mention more?

Tableau, mentioned in every answer we collected

Tableau in 5 of 5Sigma Computing in 2 of 5

Who does AI recommend more?

Tableau, named ahead of Sigma Computing in every answer

Tableau first in 5Sigma Computing never first

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Top business intelligence platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Tableau appeared in all five answers. Sigma Computing was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Tableau was listed before Sigma Computing in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Microsoft Power BI1st
  2. Power BI2nd
  3. Tableau3rd
  4. Looker4th
  5. Qlik5th
  6. ThoughtSpot6th
  7. Metabase7th
  8. Sigma Computing8th
  9. Domo9th
  10. Sisense9th
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Microsoft Power BI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Power BI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Tableau5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Looker5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Qlik3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Domo2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Metabase2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sigma Computing2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ThoughtSpot2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sisense1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+2 more

See every answer about business intelligence platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Sigma Computing or Tableau more popular in search?

This chart shows how often people search Google for Sigma Computing and Tableau by name. Each line represents a brand's share of searches for all 12 business intelligence platforms we track, month by month, from English-language searches worldwide.

Sigma Computing and Tableau among business intelligence platforms worldwide, by month

Share of searches by month for Tableau, Sigma Computing. The figures are in the table below the chart.

View monthly share of searches table
MonthMicrosoft Power BIPower BITableauDomoQlikMetabaseSigma ComputingThoughtSpotLookerSisenseGoodDataMode Analytics
Oct 202540.5%36.5%11.1%6%2.8%1.5%0.81%0.36%0.14%0.13%0.06%0.04%
Nov 202542.2%37.8%9.4%5.1%2.5%1.5%0.83%0.31%0.13%0.14%0.05%0.04%
Dec 202540.6%36.7%9.2%7.4%2.7%1.8%0.99%0.36%0.12%0.13%0.05%0.04%
Jan 202641.7%37.4%9.3%6.1%2.4%1.5%0.83%0.37%0.12%0.11%0.05%0.04%
Feb 202642%37.9%9.5%5.1%2.4%1.5%0.84%0.38%0.14%0.11%0.05%0.05%
Mar 202641.8%37.1%9.3%6.1%2.3%1.8%0.82%0.37%0.13%0.11%0.05%0.05%
Apr 202642%37.3%9.3%6.1%2.4%1.5%0.82%0.3%0.14%0.09%0.05%0.05%
May 202643.2%37.7%7.7%6.2%2.2%1.5%0.83%0.25%0.14%0.09%0.04%0.04%
Jun 202642.6%35.5%8.8%7.1%2.5%1.8%0.96%0.35%0.13%0.11%0.05%0.05%
Jul 202644.1%35.6%8.9%5.9%2.3%1.8%0.96%0.29%0.12%0.09%0.04%0.04%
Aug 202643.4%35.1%8.8%7.1%2.2%1.7%1.2%0.28%0.11%0.09%0.04%0.03%
Sep 202641.3%36.1%9%7.3%2.7%1.8%1.2%0.36%0.12%0.09%0.05%0.03%

How has the Sigma Computing and Tableau comparison changed over the last 12 months?

3 findings

How did search popularity change for business intelligence platforms worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Sigma Computing worldwide rose 22.3% over 12 measured months, from 60.5K to 74K in September 2026.

  2. Estimated monthly branded searches for Tableau worldwide fell 33.2% over 12 measured months, from 835K to 558K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Sigma Computing’s and Tableau’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sigma Computing

1 branded search term

  • sigma computing

Tableau

2 branded search terms

  • tableau
  • tableau software

How the Brand Demand Index is measured

Other head-to-heads among business intelligence platforms

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