Mode Analytics vs Tableau:Which is more popular by branded search?
In August 2026, Tableau had more branded searches than Mode Analytics among business intelligence platforms worldwide. Tableau was estimated to have 8.1K branded searches compared to Mode Analytics’ 1.9K, and held a 0.15% Share of Search versus Mode Analytics’ 0.04%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Mode Analytics or Tableau?
Compare the platforms teams use to build dashboards and reports. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Tableau, Mode Analytics. The figures are in the table below the chart.
View monthly share of search table
| Month | Microsoft Power BI | Power BI | Metabase | Looker | Tableau | Sisense | GoodData | Mode Analytics |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 50.2% | 45.2% | 1.8% | 2.3% | 0.2% | 0.17% | 0.07% | 0.05% |
| Nov 2025 | 50.6% | 45.2% | 1.8% | 1.9% | 0.2% | 0.17% | 0.06% | 0.05% |
| Dec 2025 | 50% | 45.1% | 2.2% | 2.3% | 0.2% | 0.17% | 0.06% | 0.05% |
| Jan 2026 | 50.6% | 45.3% | 1.8% | 1.9% | 0.16% | 0.14% | 0.06% | 0.05% |
| Feb 2026 | 50.4% | 45.5% | 1.8% | 1.9% | 0.16% | 0.14% | 0.06% | 0.06% |
| Mar 2026 | 50.3% | 44.7% | 2.2% | 2.3% | 0.2% | 0.13% | 0.06% | 0.06% |
| Apr 2026 | 50.8% | 45.1% | 1.8% | 1.9% | 0.16% | 0.11% | 0.06% | 0.06% |
| May 2026 | 51.3% | 44.7% | 1.8% | 1.9% | 0.13% | 0.11% | 0.05% | 0.05% |
| Jun 2026 | 52.2% | 43.5% | 2.1% | 1.8% | 0.16% | 0.13% | 0.06% | 0.06% |
| Jul 2026 | 53% | 42.8% | 2.1% | 1.8% | 0.15% | 0.11% | 0.05% | 0.05% |
| Aug 2026 | 52.9% | 42.8% | 2.1% | 1.8% | 0.15% | 0.11% | 0.05% | 0.04% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the Mode Analytics and Tableau comparison changed over the last 12 months?
3 findings
- Tableau was ahead of Mode Analytics in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mode Analytics’ estimated Share of Search among business intelligence platforms worldwide moved from 0.05% to 0.04%, and its estimated monthly branded searches moved from 2.9K to 1.9K.
- Across the 11 months ending August 2026, Tableau’s estimated Share of Search among business intelligence platforms worldwide moved from 0.2% to 0.15%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
How did search popularity change for business intelligence platforms worldwide in August 2026?
2 changes
Estimated monthly branded searches for Mode Analytics worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.
Estimated monthly branded searches for Tableau worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Mode Analytics’ and Tableau’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Mode Analytics
1 branded search term
- mode analytics
Tableau
1 branded search term
- tableau software
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.