Brandwave

How popular isSeventh Generation in search?

In September 2026, there were an estimated 18.1K branded searches for Seventh Generation worldwide which is down 18.5% over the last 12 months. Seventh Generation holds 9.9% estimated Share of Search among dishwasher pods brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Miele61.7%
  2. Finish12.1%
  3. Seventh Generation9.9%
  4. Method9.3%
  5. Cascade7%
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Which dishwasher pods brands compete with Seventh Generation?

Seventh Generation against dishwasher pods brands worldwide, by month

Share of Search by month for Miele, Finish, Seventh Generation, Method, Cascade. The figures are in the table below the chart.

View monthly share of search table
MonthMieleFinishSeventh GenerationMethodCascade
Oct 202555.7%13.4%11%8.6%11.3%
Nov 202565.7%10.6%8.6%6.2%9%
Dec 202567.7%10.9%7.3%5.8%8.3%
Jan 202657.5%11.3%11.3%7.3%12.6%
Feb 202659%14.2%9.5%8.1%9.3%
Mar 202662.7%12.3%10.1%7.6%7.3%
Apr 202660.3%11.9%11.9%8.8%7.2%
May 202661.1%12%12%8.5%6.4%
Jun 202662.8%12.4%10.1%8.1%6.6%
Jul 202661.1%12.1%9.8%9.2%7.8%
Aug 202665%10.5%8.5%8.3%7.7%
Sep 202661.7%12.1%9.9%9.3%7%

  1. 1.Miele

    61.7%

    Held 1st. 113K estimated branded searches, -18.1% vs prior month. Share -3.4 points.

  2. 2.Finish

    12.1%

    Held 2nd. 22.2K estimated branded searches, 0% vs prior month. Share +1.7 points.

  3. 3.Seventh Generation

    9.9%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share +1.4 points.

  4. 4.Method

    9.3%

    Held 4th. 17K estimated branded searches, -2.9% vs prior month. Share +1 points.

  5. 5.Cascade

    7%

    Held 5th. 12.8K estimated branded searches, -21.3% vs prior month. Share -0.7 points.

Compare search popularity between Seventh Generation and its closest rivals

Every comparison with Seventh Generation

How has branded search demand for Seventh Generation changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Seventh Generation worldwide fell from 22.2K to 18.1K.
  • Across the 12 months ending September 2026, Seventh Generation’s estimated Share of Search among dishwasher pods brands worldwide decreased from 11% to 9.9%.
  • Across the 12 months ending September 2026, Seventh Generation’s estimated Share of Search among dishwasher pods brands worldwide peaked at 12% in May 2026 and was lowest at 7.3% in December 2025.
  • Across the 12 months ending September 2026, Seventh Generation rose from 4th to 3rd among dishwasher pods brands worldwide.

How did search popularity change for dishwasher pods brands worldwide in September 2026?

  1. In September 2026, Finish gained estimated Share of Search among dishwasher pods brands worldwide, from 10.5% to 12.1%.

  2. In September 2026, Seventh Generation gained estimated Share of Search among dishwasher pods brands worldwide, from 8.5% to 9.9%.

  3. In September 2026, Method gained estimated Share of Search among dishwasher pods brands worldwide, from 8.3% to 9.3%.

  4. In September 2026, Miele lost estimated Share of Search among dishwasher pods brands worldwide, from 65% to 61.7%.

  5. In September 2026, Cascade lost estimated Share of Search among dishwasher pods brands worldwide, from 7.7% to 7%.

Where does Seventh Generation compete?

Seventh Generation is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Household cleaning products4th of 64.5%Show ranking
Dishwasher pods brands3rd of 59.9%Shown above
Dish powder brands4th of 514.3%Show ranking

How is Seventh Generation measured?

Brandwave collects information about searches that people make online using Seventh Generation’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • seventh generation

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How the Brand Demand Index is measured

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