How popular isScreaming Frog in search?
In September 2026, there were an estimated 74.5K branded searches for Screaming Frog worldwide which held steady over the last 12 months. Screaming Frog holds 91.4% estimated Share of Search among SEO website crawlers worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Screaming Frog91.4%
Sitebulb5.4%
Oncrawl2.3%
JetOctopus0.72%
Lumar0.12%
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Which SEO website crawlers compete with Screaming Frog?
Share of Search by month for Screaming Frog, Sitebulb, Oncrawl. The figures are in the table below the chart.
View monthly share of search table
| Month | Screaming Frog | Sitebulb | Oncrawl | JetOctopus | Lumar |
|---|---|---|---|---|---|
| Oct 2025 | 88.2% | 7.9% | 2.8% | 0.85% | 0.23% |
| Nov 2025 | 88.8% | 8% | 2.3% | 0.86% | 0.16% |
| Dec 2025 | 90.3% | 6.6% | 2.3% | 0.72% | 0.09% |
| Jan 2026 | 90.1% | 6.6% | 2.3% | 0.87% | 0.16% |
| Feb 2026 | 89.6% | 6.6% | 2.9% | 0.71% | 0.18% |
| Mar 2026 | 91.3% | 5.5% | 2.4% | 0.72% | 0.14% |
| Apr 2026 | 90.2% | 6.6% | 2.3% | 0.72% | 0.13% |
| May 2026 | 90.5% | 6.7% | 1.9% | 0.72% | 0.17% |
| Jun 2026 | 90.6% | 6.6% | 1.9% | 0.72% | 0.13% |
| Jul 2026 | 90.6% | 6.6% | 1.9% | 0.72% | 0.13% |
| Aug 2026 | 92.2% | 5.5% | 1.6% | 0.59% | 0.12% |
| Sep 2026 | 91.4% | 5.4% | 2.3% | 0.72% | 0.12% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 91.4% | 74.5K | +0.04% | -0.8 points | |
| 2, held 2nd | 5.4% | 4.4K | -0.23% | -0.1 points | |
| 3, held 3rd | 2.3% | 1.9K | +46.2% | +0.7 points | |
| 4, held 4th | 0.72% | 590 | +22.9% | +0.1 points | |
| 5, held 5th | 0.12% | 100 | 0% | 0 points |
91.4%
Held 1st. 74.5K estimated branded searches, +0.04% vs prior month. Share -0.8 points.
2.
Sitebulb5.4%
Held 2nd. 4.4K estimated branded searches, -0.23% vs prior month. Share -0.1 points.
3.
Oncrawl2.3%
Held 3rd. 1.9K estimated branded searches, +46.2% vs prior month. Share +0.7 points.
0.72%
Held 4th. 590 estimated branded searches, +22.9% vs prior month. Share +0.1 points.
5.
Lumar0.12%
Held 5th. 100 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Screaming Frog and its closest rivals
How has branded search demand for Screaming Frog changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Screaming Frog worldwide held steady, from 74.3K to 74.5K.
- Across the 12 months ending September 2026, Screaming Frog’s estimated Share of Search among SEO website crawlers worldwide increased from 88.2% to 91.4%.
- Across the 12 months ending September 2026, Screaming Frog’s estimated Share of Search among SEO website crawlers worldwide peaked at 92.2% in August 2026 and was lowest at 88.2% in October 2025.
How did search popularity change for SEO website crawlers worldwide in September 2026?
5 changes

In September 2026, Oncrawl gained estimated Share of Search among SEO website crawlers worldwide, from 1.6% to 2.3%.

In September 2026, Screaming Frog lost estimated Share of Search among SEO website crawlers worldwide, from 92.2% to 91.4%.

Estimated monthly branded searches for Lumar worldwide fell 47.4% over 12 measured months, from 190 to 100 in September 2026.

Estimated monthly branded searches for Sitebulb worldwide fell 33.4% over 12 measured months, from 6.7K to 4.4K in September 2026.

Estimated monthly branded searches for JetOctopus worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026.
Where does Screaming Frog compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| SEO tools | 4th of 6 | 5% | Show ranking |
| SEO website crawlers | 1st of 5 | 91.4% | Shown above |
How is Screaming Frog measured?
Brandwave collects information about searches that people make online using Screaming Frog’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- crawler screaming frog
- screaming frog
- screaming frog app
- screaming frog crawler
- screamingfrog
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Is Screaming Frog your brand?
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