Brandwave

How popular isMoz Pro in search?

In September 2026, there were an estimated 1.6K branded searches for Moz Pro worldwide which is down 45.8% over the last 12 months. Moz Pro holds 0.12% estimated Share of Search among SEO tools worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Semrush61.8%
  2. Ahrefs22.3%
  3. Ubersuggest12.2%
  4. SE Ranking3.6%
  5. Moz Pro0.12%
  6. Screaming Frog<0.01%
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Which SEO tools compete with Moz Pro?

Moz Pro against SEO tools worldwide, by month

Share of Search by month for Semrush, Ahrefs, Ubersuggest, SE Ranking, Moz Pro. The figures are in the table below the chart.

View monthly share of search table
MonthSemrushAhrefsUbersuggestSE RankingMoz ProScreaming Frog
Oct 202551.8%28.2%15.2%4.6%0.18%<0.01%
Nov 202555.3%24.4%16.1%4%0.16%<0.01%
Dec 202557.8%21%16.8%4.1%0.2%<0.01%
Jan 202650.2%27.2%18%4.4%0.22%<0.01%
Feb 202652%28%15.2%4.6%0.24%<0.01%
Mar 202668.2%17.6%11.3%2.8%0.17%<0.01%
Apr 202656.7%23.7%15.6%3.8%0.19%<0.01%
May 202651.3%26.4%14.3%7.8%0.21%<0.01%
Jun 202657.3%23.3%15.4%3.8%0.19%<0.01%
Jul 202657.9%24.7%13.3%4%0.19%<0.01%
Aug 202659%24.3%13.3%3.3%0.16%<0.01%
Sep 202661.8%22.3%12.2%3.6%0.12%<0.01%
  1. 1.Semrush

    61.8%

    Held 1st. 838K estimated branded searches, +14.2% vs prior month. Share +2.8 points.

  2. 2.Ahrefs

    22.3%

    Held 2nd. 302K estimated branded searches, -0.3% vs prior month. Share -2.1 points.

  3. Held 3rd. 165K estimated branded searches, -0.02% vs prior month. Share -1.1 points.

  4. Held 4th. 49.5K estimated branded searches, +22.2% vs prior month. Share +0.4 points.

  5. 5.Moz Pro

    0.12%

    Held 5th. 1.6K estimated branded searches, -16.1% vs prior month. Share 0 points.

  6. Held 6th. 40 estimated branded searches, +33.3% vs prior month. Share 0 points.

Compare search popularity between Moz Pro and its closest rivals

How has branded search demand for Moz Pro changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Moz Pro worldwide fell from 3K to 1.6K.
  • Across the 12 months ending September 2026, Moz Pro’s estimated Share of Search among SEO tools worldwide held steady, from 0.18% to 0.12%.

How did search popularity change for SEO tools worldwide in September 2026?

  1. In September 2026, Semrush gained estimated Share of Search among SEO tools worldwide, from 59% to 61.8%.

  2. In September 2026, Ahrefs lost estimated Share of Search among SEO tools worldwide, from 24.3% to 22.3%.

  3. In September 2026, Ubersuggest lost estimated Share of Search among SEO tools worldwide, from 13.3% to 12.2%.

  4. Estimated monthly branded searches for Screaming Frog worldwide rose 100% over 12 measured months, from 20 to 40 in September 2026.

  5. Estimated monthly branded searches for Moz Pro worldwide fell 45.8% over 12 measured months, from 3K to 1.6K in September 2026.

  6. Estimated monthly branded searches for SE Ranking worldwide fell 33.1% over 12 measured months, from 74K to 49.5K in September 2026.

Where does Moz Pro compete?

Moz Pro is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
SEO software platforms7th of 70.12%Show ranking
SEO tools5th of 60.12%Shown above

How is Moz Pro measured?

Brandwave collects information about searches that people make online using Moz Pro’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • moz pro
  • moz pro seo

Do you work for Moz Pro? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Moz Pro your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.