How popular isQuick-Step in search?
In September 2026, there were an estimated 10.2K branded searches for Quick-Step worldwide which held steady over the last 12 months. Quick-Step holds 7.5% estimated Share of Search among vinyl and laminate flooring brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which vinyl and laminate flooring brands compete with Quick-Step?
Share of Search by month for Tarkett, Gerflor, Karndean, Quick-Step. The figures are in the table below the chart.
View monthly share of search table
| Month | Tarkett | Gerflor | Karndean | Quick-Step |
|---|---|---|---|---|
| Oct 2025 | 53.6% | 29.3% | 10.7% | 6.3% |
| Nov 2025 | 54.7% | 29.9% | 8.9% | 6.5% |
| Dec 2025 | 55.1% | 30.2% | 9% | 5.7% |
| Jan 2026 | 53.2% | 29.1% | 10.6% | 7% |
| Feb 2026 | 54.5% | 29.8% | 8.9% | 6.7% |
| Mar 2026 | 53.6% | 29.3% | 10.7% | 6.3% |
| Apr 2026 | 55% | 30.1% | 9% | 5.9% |
| May 2026 | 50% | 33.4% | 10% | 6.6% |
| Jun 2026 | 53.5% | 29.3% | 10.7% | 6.4% |
| Jul 2026 | 54.4% | 29.8% | 8.9% | 6.9% |
| Aug 2026 | 56.2% | 25.2% | 11.2% | 7.4% |
| Sep 2026 | 54.1% | 29.6% | 8.8% | 7.5% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 54.1% | 74K | 0% | -2.1 points | |
| 2, held 2nd | 29.6% | 40.5K | +22.4% | +4.5 points | |
| 3, held 3rd | 8.8% | 12.1K | -18.2% | -2.4 points | |
| 4, held 4th | 7.5% | 10.2K | +5.2% | +0.1 points |
1.Tarkett
54.1%
Held 1st. 74K estimated branded searches, 0% vs prior month. Share -2.1 points.
2.
Gerflor29.6%
Held 2nd. 40.5K estimated branded searches, +22.4% vs prior month. Share +4.5 points.
3.
Karndean8.8%
Held 3rd. 12.1K estimated branded searches, -18.2% vs prior month. Share -2.4 points.
7.5%
Held 4th. 10.2K estimated branded searches, +5.2% vs prior month. Share +0.1 points.
Compare search popularity between Quick-Step and its closest rivals
Every comparison with Quick-Step
8 comparisons
How has branded search demand for Quick-Step changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Quick-Step worldwide held steady, from 10.7K to 10.2K.
- Across the 12 months ending September 2026, Quick-Step’s estimated Share of Search among vinyl and laminate flooring brands worldwide increased from 6.3% to 7.5%.
- Across the 12 months ending September 2026, Quick-Step’s estimated Share of Search among vinyl and laminate flooring brands worldwide peaked at 7.5% in September 2026 and was lowest at 5.7% in December 2025.
How did search popularity change for vinyl and laminate flooring brands worldwide in September 2026?
4 changes
In September 2026, Gerflor gained estimated Share of Search among vinyl and laminate flooring brands worldwide, from 25.2% to 29.6%.
In September 2026, Karndean lost estimated Share of Search among vinyl and laminate flooring brands worldwide, from 11.2% to 8.8%.
In September 2026, Tarkett lost estimated Share of Search among vinyl and laminate flooring brands worldwide, from 56.2% to 54.1%.
Quick-Step’s estimated Share of Search among vinyl and laminate flooring brands worldwide has gained ground for 3 months in a row, from 6.4% to 7.5% in September 2026.
Where does Quick-Step compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Flooring | 4th of 6 | 7.4% | Show ranking |
| Vinyl and laminate flooring brands | 4th of 4 | 7.5% | Shown above |
| Parquet flooring brands | 2nd of 3 | 41.3% | Show ranking |
How is Quick-Step measured?
Brandwave collects information about searches that people make online using Quick-Step’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- quickstep flooring
- quickstep parquet
- quickstep vinyl
Who owns Quick-Step?
Quick-Step is owned by Unilin (Mohawk Industries). Brandwave does not track any other brands owned by Unilin (Mohawk Industries).
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Is Quick-Step your brand?
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