How popular isPrintful in search?
In August 2026, there were an estimated 301K branded searches for Printful worldwide which is down 18.2% over the last 11 months. Printful holds 30.6% estimated Share of Search among print on demand platforms worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Follow Printful and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which print on demand platforms compete with Printful?
Share of Search by month for Printify, Printful. The figures are in the table below the chart.
View monthly share of search table
| Month | Printify | Printful | Gooten | Gelato |
|---|---|---|---|---|
| Oct 2025 | 68.3% | 30.6% | 0.82% | 0.3% |
| Nov 2025 | 63.9% | 35% | 0.77% | 0.34% |
| Dec 2025 | 63.9% | 35% | 0.77% | 0.34% |
| Jan 2026 | 68.5% | 30.6% | 0.67% | 0.24% |
| Feb 2026 | 63.9% | 35% | 0.77% | 0.34% |
| Mar 2026 | 64% | 35% | 0.63% | 0.34% |
| Apr 2026 | 59.3% | 39.6% | 0.71% | 0.39% |
| May 2026 | 68.4% | 30.6% | 0.67% | 0.37% |
| Jun 2026 | 63.9% | 35% | 0.77% | 0.34% |
| Jul 2026 | 63.9% | 35% | 0.77% | 0.42% |
| Aug 2026 | 68.4% | 30.6% | 0.67% | 0.37% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68.4% | 673K | +22.4% | +4.5 points | |
| 2, held 2nd | 30.6% | 301K | 0% | -4.4 points | |
| 3, held 3rd | 0.67% | 6.6K | 0% | -0.1 points | |
| 4, held 4th | 0.37% | 3.6K | 0% | -0.1 points |
1.
Printify68.4%
Held 1st. 673K estimated branded searches, +22.4% vs prior month. Share +4.5 points.
2.
Printful30.6%
Held 2nd. 301K estimated branded searches, 0% vs prior month. Share -4.4 points.
3.
Gooten0.67%
Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share -0.1 points.
4.
Gelato0.37%
Held 4th. 3.6K estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare search popularity between Printful and its closest rivals
How has branded search demand for Printful changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Printful worldwide fell from 368K to 301K.
- Across the 11 months ending August 2026, Printful’s estimated Share of Search among print on demand platforms worldwide peaked at 39.6% in April 2026 and was lowest at 30.6% in October 2025.
How did search popularity change for print on demand platforms worldwide in August 2026?
3 changes
In August 2026, Printify gained estimated Share of Search among print on demand platforms worldwide, from 63.9% to 68.4%.
In August 2026, Printful lost estimated Share of Search among print on demand platforms worldwide, from 35% to 30.6%.
Estimated monthly branded searches for Gooten worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026.
Where does Printful compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Merch platforms | 3rd of 4 | 16.7% | Show ranking |
| Print on demand platforms | 2nd of 4 | 30.6% | Shown above |
| Dropshipping platforms | 1st of 5 | 84.3% | Show ranking |
How is Printful measured?
Brandwave collects information about searches that people make online using Printful’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- printful
Do you work for Printful? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Printful your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.