Gooten vs Printful:Which is more popular by branded search?
In August 2026, Printful had more branded searches than Gooten among print on demand platforms worldwide. Printful was estimated to have 301K branded searches compared to Gooten’s 6.6K, and held a 30.6% Share of Search versus Gooten’s 0.67%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Gooten or Printful?
Compare the platforms used to print and ship products on demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Printful, Gooten. The figures are in the table below the chart.
View monthly share of search table
| Month | Printify | Printful | Gooten | Gelato |
|---|---|---|---|---|
| Oct 2025 | 68.3% | 30.6% | 0.82% | 0.3% |
| Nov 2025 | 63.9% | 35% | 0.77% | 0.34% |
| Dec 2025 | 63.9% | 35% | 0.77% | 0.34% |
| Jan 2026 | 68.5% | 30.6% | 0.67% | 0.24% |
| Feb 2026 | 63.9% | 35% | 0.77% | 0.34% |
| Mar 2026 | 64% | 35% | 0.63% | 0.34% |
| Apr 2026 | 59.3% | 39.6% | 0.71% | 0.39% |
| May 2026 | 68.4% | 30.6% | 0.67% | 0.37% |
| Jun 2026 | 63.9% | 35% | 0.77% | 0.34% |
| Jul 2026 | 63.9% | 35% | 0.77% | 0.42% |
| Aug 2026 | 68.4% | 30.6% | 0.67% | 0.37% |
| Sep 2026 | — | — | — | — |
How has the Gooten and Printful comparison changed over the last 12 months?
3 findings
- Printful was ahead of Gooten in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Gooten’s estimated Share of Search among print on demand platforms worldwide moved from 0.82% to 0.67%, and its estimated monthly branded searches moved from 9.9K to 6.6K.
- Across the 11 months ending August 2026, Printful’s estimated Share of Search among print on demand platforms worldwide held steady at 30.6%, and its estimated monthly branded searches moved from 368K to 301K.
How did search popularity change for print on demand platforms worldwide in August 2026?
2 changes
In August 2026, Printful lost estimated Share of Search among print on demand platforms worldwide, from 35% to 30.6%.
Estimated monthly branded searches for Gooten worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Gooten’s and Printful’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.