Brandwave

Printful vs Society6:Which is searched more?

In September 2026, Printful had more branded searches than Society6 among print on demand platforms worldwide. Printful was estimated to have 246K branded searches compared to Society6’s 60.5K, and held an 11.3% Share of Search versus Society6’s 2.8%. These are worldwide searches for English-language branded terms.

Share of Search among print on demand platforms worldwide in September 2026Which is more popular in search, Printful or Society6?
Printful11.3%246K searches
vs
Society62.8%60.5K searches

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Which is more popular in search, Printful or Society6?

Compare the platforms used to print and ship products on demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Printful and Society6 among print on demand platforms worldwide, by month

Share of Search by month for Printful, Society6. The figures are in the table below the chart.

View monthly share of search table
MonthRedbubblePrintifyZazzlePrintfulSociety6GootenGelato
Oct 202532.3%32.3%17.6%14.4%2.9%0.39%0.14%
Nov 202537.1%25%20.4%13.7%3.4%0.3%0.13%
Dec 202538.6%26%17.4%14.2%3.5%0.31%0.14%
Jan 202636.5%30%16.4%13.4%3.3%0.3%0.11%
Feb 202642.2%23.2%19%12.7%2.6%0.28%0.12%
Mar 202637.4%25.2%20.6%13.8%2.8%0.25%0.13%
Apr 202639.4%21.7%21.7%14.5%2.4%0.26%0.14%
May 202635.5%29%19.4%13%2.6%0.28%0.16%
Jun 202636.8%30.1%16.5%13.5%2.7%0.3%0.13%
Jul 202639%26%17.4%14.2%2.9%0.31%0.17%
Aug 202636.6%29.9%16.4%13.4%3.3%0.29%0.16%
Sep 202637.7%30.9%16.9%11.3%2.8%0.3%0.17%

How has the Printful and Society6 comparison changed over the last 12 months?

  • Printful was ahead of Society6 in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Printful’s estimated Share of Search among print on demand platforms worldwide moved from 14.4% to 11.3%, and its estimated monthly branded searches moved from 368K to 246K.
  • Across the 12 months ending September 2026, Society6’s estimated Share of Search among print on demand platforms worldwide moved from 2.9% to 2.8%, and its estimated monthly branded searches moved from 74K to 60.5K.

How did search popularity change for print on demand platforms worldwide in September 2026?

  1. In September 2026, Printful lost estimated Share of Search among print on demand platforms worldwide, from 13.4% to 11.3%.

  2. In September 2026, Society6 lost estimated Share of Search among print on demand platforms worldwide, from 3.3% to 2.8%.

Other head-to-heads among print on demand platforms

How each brand is measured

Brandwave collects information about searches that people make online using Printful’s and Society6’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Printful

1 branded search term

  • printful

Society6

1 branded search term

  • society6

How the Brand Demand Index is measured

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