Brandwave

How popular isOptimal Workshop in search?

In September 2026, there were an estimated 3.6K branded searches for Optimal Workshop worldwide which is down 33.3% over the last 12 months. Optimal Workshop holds 25.3% estimated Share of Search among UX research tools worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Lyssna59.8%
  2. Optimal Workshop25.3%
  3. Maze9.7%
  4. Dovetail4.4%
  5. UserTesting0.7%
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Which UX research tools compete with Optimal Workshop?

Optimal Workshop against UX research tools worldwide, by month

Share of Search by month for Lyssna, Optimal Workshop, Maze, Dovetail. The figures are in the table below the chart.

View monthly share of search table
MonthLyssnaOptimal WorkshopMazeDovetailUserTesting
Oct 202556%30.2%8.8%4.1%0.95%
Nov 202551.3%33.9%9.8%3.5%1.5%
Dec 202558.2%25.5%10.8%4%1.6%
Jan 202659.7%26%8.5%4.7%1.1%
Feb 202655.4%29.3%9.1%3.7%2.5%
Mar 202653.9%28.8%8.6%3.8%5%
Apr 202657.2%25%9.4%3.4%5.1%
May 202652.6%22.8%10.4%3.8%10.3%
Jun 202653.5%22.7%7.9%3.9%12%
Jul 202660.2%20.7%8.9%3.9%6.3%
Aug 202663.6%21.8%7.5%4.6%2.5%
Sep 202659.8%25.3%9.7%4.4%0.7%
  1. 1.Lyssna

    59.8%

    Held 1st. 8.5K estimated branded searches, +0.83% vs prior month. Share -3.7 points.

  2. Held 2nd. 3.6K estimated branded searches, +24.1% vs prior month. Share +3.5 points.

  3. 3.Maze

    9.7%

    Held 3rd. 1.4K estimated branded searches, +38% vs prior month. Share +2.2 points.

  4. 4.Dovetail

    4.4%

    Held 4th. 630 estimated branded searches, +3.3% vs prior month. Share -0.2 points.

  5. Held 5th. 100 estimated branded searches, -69.7% vs prior month. Share -1.8 points.

Compare search popularity between Optimal Workshop and its closest rivals

How has branded search demand for Optimal Workshop changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Optimal Workshop worldwide fell from 5.4K to 3.6K.
  • Across the 12 months ending September 2026, Optimal Workshop’s estimated Share of Search among UX research tools worldwide decreased from 30.2% to 25.3%.
  • Across the 12 months ending September 2026, Optimal Workshop’s estimated Share of Search among UX research tools worldwide peaked at 33.9% in November 2025 and was lowest at 20.7% in July 2026.

How did search popularity change for UX research tools worldwide in September 2026?

  1. In September 2026, Optimal Workshop gained estimated Share of Search among UX research tools worldwide, from 21.8% to 25.3%.

  2. In September 2026, Maze gained estimated Share of Search among UX research tools worldwide, from 7.5% to 9.7%.

  3. In September 2026, Lyssna lost estimated Share of Search among UX research tools worldwide, from 63.6% to 59.8%.

  4. In September 2026, UserTesting lost estimated Share of Search among UX research tools worldwide, from 2.5% to 0.7%.

  5. Estimated monthly branded searches for Dovetail worldwide fell 14.9% over 12 measured months, from 740 to 630 in September 2026.

Where does Optimal Workshop compete?

Optimal Workshop is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
User research platforms3rd of 57.7%Show ranking
UX research tools2nd of 525.3%Shown above

How is Optimal Workshop measured?

Brandwave collects information about searches that people make online using Optimal Workshop’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • optimal workshop

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How the Brand Demand Index is measured

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