Brandwave

Lyssna vs Optimal Workshop:Which is more popular by branded search?

In August 2026, Lyssna had more branded searches than Optimal Workshop among user research platforms worldwide. Lyssna was estimated to have 8.6K branded searches compared to Optimal Workshop’s 3.1K, and held a 15.4% Share of Search versus Optimal Workshop’s 5.5%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among user research platforms worldwide in August 2026Which is more popular in search, Lyssna or Optimal Workshop?
Lyssna15.4%8.6K searches
vs
Optimal Workshop5.5%3.1K searches

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Which is more popular in search, Lyssna or Optimal Workshop?

Compare platforms for recruiting participants, testing experiences, and learning from users. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lyssna and Optimal Workshop among user research platforms worldwide, by month

Share of Search by month for Lyssna, Optimal Workshop. The figures are in the table below the chart.

View monthly share of search table
MonthdscoutUserTestingLyssnaOptimal WorkshopMaze
Oct 202550.4%18.2%18.5%10%2.8%
Nov 202547%21.1%17.2%11.5%3.3%
Dec 202538.6%38.2%14.2%6.3%2.6%
Jan 202637%36.5%16.8%7.4%2.3%
Feb 202643.1%29%16.3%8.9%2.6%
Mar 202645.3%25.8%16.9%9.3%2.6%
Apr 202646.2%26.2%17.1%7.8%2.7%
May 202645.1%32.1%13.7%6.3%2.7%
Jun 202640.1%35.3%15.3%7.1%2.2%
Jul 202646.5%31.8%14.3%5.4%2.1%
Aug 202650%27.3%15.4%5.5%1.8%
Sep 2026—————

How has the Lyssna and Optimal Workshop comparison changed over the last 12 months?

How did search popularity change for user research platforms worldwide in August 2026?

  1. In August 2026, Lyssna gained estimated Share of Search among user research platforms worldwide, from 14.3% to 15.4%.

  2. Estimated monthly branded searches for Optimal Workshop worldwide fell 44.6% over 11 measured months, from 5.5K to 3.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Lyssna’s and Optimal Workshop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lyssna

5 branded search terms

  • lyssna
  • lyssna pricing
  • lyssna usability testing
  • lyssna user testing
  • lyssna.com

Optimal Workshop

4 branded search terms

  • optimal workshop
  • optimal workshop tree testing
  • optimal workshop usability testing
  • optimalworkshop.com

How the Brand Demand Index is measured

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