How popular isMiro in search?
In August 2026, there were an estimated 1.3M branded searches for Miro worldwide which is down 44.5% over the last 11 months. Miro holds 64.6% estimated Share of Search among mind mapping tools worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Miro64.6%Lucidchart20.5%
XMind8.3%
MindMeister4.5%
Coggle2%
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Which mind mapping tools compete with Miro?
Share of Search by month for Miro, Lucidchart, XMind, MindMeister, Coggle. The figures are in the table below the chart.
View monthly share of search table
| Month | Miro | Lucidchart | XMind | MindMeister | Coggle |
|---|---|---|---|---|---|
| Oct 2025 | 61.2% | 22% | 7.9% | 5.3% | 3.6% |
| Nov 2025 | 59.4% | 21.5% | 9.4% | 6.3% | 3.4% |
| Dec 2025 | 63.6% | 18.8% | 10.1% | 4.5% | 3% |
| Jan 2026 | 62.7% | 18.4% | 9.8% | 5.4% | 3.6% |
| Feb 2026 | 60.9% | 21.6% | 7.7% | 6.3% | 3.5% |
| Mar 2026 | 61.5% | 22.3% | 7.9% | 5.3% | 2.9% |
| Apr 2026 | 61.8% | 22.4% | 8% | 5.4% | 2.4% |
| May 2026 | 61.5% | 22.5% | 7.9% | 5.3% | 2.9% |
| Jun 2026 | 65.3% | 19.7% | 8.3% | 4.6% | 2% |
| Jul 2026 | 65.5% | 20.7% | 8.4% | 3.8% | 1.7% |
| Aug 2026 | 64.6% | 20.5% | 8.3% | 4.5% | 2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64.6% | 1.3M | +0.32% | -0.9 points | |
| 2, held 2nd | 20.5% | 410K | +1% | -0.1 points | |
| 3, held 3rd | 8.3% | 165K | 0% | -0.1 points | |
| 4, held 4th | 4.5% | 90.5K | +22.3% | +0.8 points | |
| 5, held 5th | 2% | 40.5K | +22.4% | +0.3 points |
1.
Miro64.6%
Held 1st. 1.3M estimated branded searches, +0.32% vs prior month. Share -0.9 points.
20.5%
Held 2nd. 410K estimated branded searches, +1% vs prior month. Share -0.1 points.
3.
XMind8.3%
Held 3rd. 165K estimated branded searches, 0% vs prior month. Share -0.1 points.
4.5%
Held 4th. 90.5K estimated branded searches, +22.3% vs prior month. Share +0.8 points.
5.
Coggle2%
Held 5th. 40.5K estimated branded searches, +22.4% vs prior month. Share +0.3 points.
Compare search popularity between Miro and its closest rivals
How has branded search demand for Miro changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Miro worldwide fell from 2.3M to 1.3M.
- Across the 11 months ending August 2026, Miro’s estimated Share of Search among mind mapping tools worldwide increased from 61.2% to 64.6%.
- Across the 11 months ending August 2026, Miro’s estimated Share of Search among mind mapping tools worldwide peaked at 65.5% in July 2026 and was lowest at 59.4% in November 2025.
How did search popularity change for mind mapping tools worldwide in August 2026?
5 changes
In August 2026, MindMeister gained estimated Share of Search among mind mapping tools worldwide, from 3.8% to 4.5%.
In August 2026, Miro lost estimated Share of Search among mind mapping tools worldwide, from 65.5% to 64.6%.
Estimated monthly branded searches for Coggle worldwide fell 70% over 11 measured months, from 135K to 40.5K in August 2026.
Estimated monthly branded searches for Lucidchart worldwide fell 50.9% over 11 measured months, from 834K to 410K in August 2026.
Estimated monthly branded searches for XMind worldwide fell 45.2% over 11 measured months, from 301K to 165K in August 2026.
Where does Miro compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Whiteboard software | 1st of 6 | 59.9% | Show ranking |
| Mind mapping tools | 1st of 5 | 64.6% | Shown above |
| Online whiteboard platforms | 1st of 5 | 87.1% | Show ranking |
How is Miro measured?
Brandwave collects information about searches that people make online using Miro’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- miro
- miro ai
- miro com
- miro online whiteboard
- miro whiteboard
- online whiteboard miro
- whiteboard miro
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Is Miro your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.