Excalidraw vs Miro:Which is more popular by branded search?
In August 2026, Miro had more branded searches than Excalidraw among whiteboard software worldwide. Miro was estimated to have 1.3M branded searches compared to Excalidraw’s 673K, and held a 59.9% Share of Search versus Excalidraw’s 31.3%. These are worldwide searches for English-language branded terms.
Follow Excalidraw vs Miro and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Excalidraw or Miro?
Compare the whiteboard software engineering teams rely on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Miro, Excalidraw. The figures are in the table below the chart.
View monthly share of search table
| Month | Miro | Excalidraw | FigJam | Lucidspark | Mural | Whimsical |
|---|---|---|---|---|---|---|
| Oct 2025 | 75.4% | 17.9% | 5.5% | 1.1% | 0.1% | 0.06% |
| Nov 2025 | 71.6% | 20.8% | 6.4% | 1% | 0.1% | 0.05% |
| Dec 2025 | 67.6% | 23.9% | 7.4% | 0.98% | 0.09% | 0.04% |
| Jan 2026 | 67.8% | 23.8% | 7.3% | 0.98% | 0.1% | 0.05% |
| Feb 2026 | 69.8% | 24.2% | 5.1% | 0.81% | 0.11% | 0.05% |
| Mar 2026 | 69.5% | 24.5% | 5.1% | 0.83% | 0.09% | 0.04% |
| Apr 2026 | 70.1% | 24.8% | 4.2% | 0.69% | 0.1% | 0.04% |
| May 2026 | 66.2% | 28.3% | 4.8% | 0.65% | 0.1% | 0.05% |
| Jun 2026 | 65.4% | 27.9% | 5.7% | 0.79% | 0.11% | 0.06% |
| Jul 2026 | 61.5% | 32.3% | 5.4% | 0.63% | 0.09% | 0.07% |
| Aug 2026 | 59.9% | 31.3% | 7.8% | 0.87% | 0.09% | 0.05% |
| Sep 2026 | — | — | — | — | — | — |
How has the Excalidraw and Miro comparison changed over the last 12 months?
3 findings
- Miro was ahead of Excalidraw in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Excalidraw’s estimated Share of Search among whiteboard software worldwide moved from 17.9% to 31.3%, and its estimated monthly branded searches moved from 550K to 673K.
- Across the 11 months ending August 2026, Miro’s estimated Share of Search among whiteboard software worldwide moved from 75.4% to 59.9%, and its estimated monthly branded searches moved from 2.3M to 1.3M.
How did search popularity change for whiteboard software worldwide in August 2026?
2 changes

In August 2026, Miro lost estimated Share of Search among whiteboard software worldwide, from 61.5% to 59.9%.

In August 2026, Excalidraw lost estimated Share of Search among whiteboard software worldwide, from 32.3% to 31.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Excalidraw’s and Miro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Excalidraw
1 branded search term
- excalidraw
Miro
7 branded search terms
- miro
- miro ai
- miro com
- miro online whiteboard
- miro whiteboard
- online whiteboard miro
- whiteboard miro

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.