Brandwave

draw.io vs Excalidraw:Which is searched more?

In September 2026, draw.io had more branded searches than Excalidraw among diagramming software worldwide. draw.io had about 2.3 million branded searches, while Excalidraw had 823,000. draw.io made up 37.6% of all diagramming software searches we track, and Excalidraw accounted for 13.5%. These are worldwide searches for English-language branded terms.

Share of searches among diagramming software worldwide in September 2026Is draw.io or Excalidraw more popular in search?
draw.io37.6%2.3M searches
vs
Excalidraw13.5%823K searches

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Is draw.io or Excalidraw more popular in search?

Compare services and tools used to create diagrams and flowcharts. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

draw.io and Excalidraw among diagramming software worldwide, by month

Share of searches by month for draw.io, Excalidraw. The figures are in the table below the chart.

View monthly share of searches table
Monthdraw.ioMiroExcalidrawLucidchartMicrosoft VisioSmartDrawMermaidCreatelyGliffyWhimsical
Oct 202534.1%33.3%8.2%12.4%8%1.7%1.6%0.61%0.17%0.01%
Nov 202537.3%29.8%9%11.2%8.2%1.8%1.9%0.67%0.15%0.01%
Dec 202537.3%30.1%11%9.2%8.3%1.5%1.9%0.55%0.16%0.01%
Jan 202636.5%29.3%10.7%9%9.9%1.8%2.2%0.44%0.19%0.01%
Feb 202635.6%28.5%10.5%10.7%9.7%2.1%2.1%0.53%0.18%0.02%
Mar 202636.7%29.3%10.8%11.1%8.1%1.8%1.4%0.54%0.16%0.01%
Apr 202636.9%29.5%10.8%11.1%8.1%1.5%1.5%0.44%0.13%0.01%
May 202640.5%26.6%12%10.2%7.3%1.3%1.5%0.4%0.12%0.01%
Jun 202636.6%29.5%13.2%9.4%8.1%1.2%1.6%0.3%0.11%0.02%
Jul 202635.3%28.2%15.6%9.4%8.3%1.4%1.4%0.28%0.13%0.02%
Aug 202635.5%28.2%15.6%9.5%7.9%1.8%1.3%0.28%0.13%0.01%
Sep 202637.6%30%13.5%9.3%6.8%1.5%0.91%0.3%0.09%<0.01%

How has the draw.io and Excalidraw comparison changed over the last 12 months?

3 findings
  • draw.io was ahead of Excalidraw in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, draw.io’s share of searches among diagramming software worldwide moved from 34.1% to 37.6%, and its estimated monthly branded searches held steady at 2.3M.
  • Across the 12 months ending September 2026, Excalidraw’s share of searches among diagramming software worldwide moved from 8.2% to 13.5%, and its estimated monthly branded searches moved from 550K to 823K.

How did search popularity change for diagramming software worldwide in September 2026?

2 changes
  1. In September 2026, draw.io gained share of searches among diagramming software worldwide, from 35.5% to 37.6%.

  2. In September 2026, Excalidraw lost share of searches among diagramming software worldwide, from 15.6% to 13.5%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using draw.io’s and Excalidraw’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

draw.io

2 branded search terms

  • diagrams net
  • draw io

Excalidraw

1 branded search term

  • excalidraw

How the Brand Demand Index is measured

Other head-to-heads among diagramming software

Creator with pink hair and a pink jacket

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