Brandwave

How popular isHiTi in search?

In August 2026, there were an estimated 18.1K branded searches for HiTi worldwide which is down 18.5% over the last 11 months. HiTi holds 0.73% estimated Share of Search among photo printer brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Epson45.1%
  2. DNP27%
  3. Canon14.3%
  4. HP12.7%
  5. HiTi0.73%
  6. Citizen0.12%
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Which photo printer brands compete with HiTi?

HiTi against photo printer brands worldwide, by month

Share of Search by month for Epson, DNP, Canon, HP, HiTi. The figures are in the table below the chart.

View monthly share of search table
MonthEpsonDNPCanonHPHiTiCitizen
Oct 202555.7%6.9%16%20.1%1.1%0.15%
Nov 202556.9%6.8%15.8%19.2%1.1%0.18%
Dec 202555.9%7%16.1%20%0.94%0.12%
Jan 202657.9%6.1%17.1%17.7%1%0.16%
Feb 202655.4%7.2%16.4%19.9%0.96%0.15%
Mar 202656%7.1%16.2%19.6%0.95%0.15%
Apr 202656.1%7.2%15.7%19.8%0.97%0.13%
May 202656.7%9%15.8%17%1.2%0.24%
Jun 202658.3%7.2%15.8%16.8%1.8%0.13%
Jul 202657.4%7.1%17.8%16.4%1.2%0.13%
Aug 202645.1%27%14.3%12.7%0.73%0.12%
Sep 2026——————
  1. 1.Epson

    45.1%

    Held 1st. 1.1M estimated branded searches, +2.7% vs prior month. Share -12.2 points.

  2. 2.DNP

    27%

    Moved from 4th to 2nd. 673K estimated branded searches, +398.5% vs prior month. Share +19.9 points.

  3. 3.Canon

    14.3%

    Moved from 2nd to 3rd. 356K estimated branded searches, +4.9% vs prior month. Share -3.5 points.

  4. 4.HP

    12.7%

    Moved from 3rd to 4th. 316K estimated branded searches, +0.86% vs prior month. Share -3.7 points.

  5. 5.HiTi

    0.73%

    Held 5th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.4 points.

  6. 6.Citizen

    0.12%

    Held 6th. 2.9K estimated branded searches, +20.8% vs prior month. Share 0 points.

Compare search popularity between HiTi and its closest rivals

How has branded search demand for HiTi changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for HiTi worldwide fell from 22.2K to 18.1K.
  • Across the 11 months ending August 2026, HiTi’s estimated Share of Search among photo printer brands worldwide peaked at 1.8% in June 2026 and was lowest at 0.73% in August 2026.

How did search popularity change for photo printer brands worldwide in August 2026?

  1. In August 2026, DNP overtook HP to rank 2nd among photo printer brands worldwide, at 27%.

  2. In August 2026, Epson lost estimated Share of Search among photo printer brands worldwide, from 57.4% to 45.1%.

  3. In August 2026, HP lost estimated Share of Search among photo printer brands worldwide, from 16.4% to 12.7%.

  4. In August 2026, Canon lost estimated Share of Search among photo printer brands worldwide, from 17.8% to 14.3%.

  5. Estimated monthly branded searches for HiTi worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

How is HiTi measured?

Brandwave collects information about searches that people make online using HiTi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • hiti

Do you work for HiTi? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is HiTi your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.