Brandwave

How popular isGenerac in search?

In September 2026, there were an estimated 141K branded searches for Generac worldwide which held steady over the last 12 months. Generac holds 0.04% estimated Share of Search among power washer brands worldwide and is ranked 8th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Milwaukee39.9%
  2. Ryobi18%
  3. Karcher16.3%
  4. DeWalt14.7%
  5. Craftsman6.6%
  6. Honda Power Equipment2.5%
  7. Greenworks2%
  8. Generac0.04%
Generac website (opens in a new tab)

Follow Generac and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Where does Generac compete?

Generac is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Power washer brands8th of 80.04%Shown below
Solar generator brands5th of 65.2%Show ranking
Transfer switch brands3rd of 30.59%Show ranking
Inverter generator brands3rd of 623.7%Show ranking
Generator brands2nd of 525.3%Show ranking
Generator accessories2nd of 630.2%Show ranking

Which power washer brands compete with Generac?

Generac against power washer brands worldwide, by month

Share of Search by month for Milwaukee, Ryobi, Karcher, DeWalt, Craftsman, Honda Power Equipment, Generac. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeRyobiKarcherDeWaltCraftsmanHonda Power EquipmentGreenworksGenerac
Oct 202544.6%15.6%17.9%13.4%4.9%2.1%1.5%0.04%
Nov 202539.9%18.6%19.1%14.7%4.4%1.9%1.3%0.02%
Dec 202542.1%16.1%16.9%15.5%5.7%2.4%1.4%0.01%
Jan 202638.7%16.5%19%14.2%6.4%3.6%1.6%0.02%
Feb 202639.4%13.9%19.7%14.5%7.9%3.3%1.3%0.02%
Mar 202632.7%17.3%25.4%12%8%3%1.6%0.03%
Apr 202632.5%19.2%24.6%11.9%6.5%3.3%2%0.05%
May 202633.7%20.4%20.9%12.4%6.8%3.3%2.5%0.08%
Jun 202635.1%21.5%17.9%12.9%7.1%2.8%2.6%0.08%
Jul 202637.9%18.9%19.3%11.4%7.6%2.5%2.3%0.06%
Aug 202637.2%18.3%18.6%13.7%7.5%2.6%2.2%0.05%
Sep 202639.9%18%16.3%14.7%6.6%2.5%2%0.04%
  1. 1.Milwaukee

    39.9%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +2.8 points.

  2. 2.Ryobi

    18%

    Moved from 3rd to 2nd. 825K estimated branded searches, -8.3% vs prior month. Share -0.3 points.

  3. 3.Karcher

    16.3%

    Moved from 2nd to 3rd. 747K estimated branded searches, -18.2% vs prior month. Share -2.3 points.

  4. 4.DeWalt

    14.7%

    Held 4th. 673K estimated branded searches, 0% vs prior month. Share +1 points.

  5. 5.Craftsman

    6.6%

    Held 5th. 301K estimated branded searches, -18.2% vs prior month. Share -0.9 points.

  6. Held 6th. 115K estimated branded searches, -10% vs prior month. Share -0.1 points.

  7. Held 7th. 90.5K estimated branded searches, -17.7% vs prior month. Share -0.3 points.

  8. 8.Generac

    0.04%

    Held 8th. 1.9K estimated branded searches, -20.8% vs prior month. Share 0 points.

Compare search popularity between Generac and its closest rivals

How has branded search demand for Generac changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Generac worldwide held steady at 141K.
  • Across the 12 months ending September 2026, Generac’s estimated Share of Search among power washer brands worldwide held steady at 0.04%.

How did search popularity change for power washer brands worldwide in September 2026?

  1. In September 2026, Milwaukee gained estimated Share of Search among power washer brands worldwide, from 37.2% to 39.9%.

  2. In September 2026, DeWalt gained estimated Share of Search among power washer brands worldwide, from 13.7% to 14.7%.

  3. In September 2026, Karcher lost estimated Share of Search among power washer brands worldwide, from 18.6% to 16.3%.

  4. In September 2026, Craftsman lost estimated Share of Search among power washer brands worldwide, from 7.5% to 6.6%.

  5. Ryobi’s estimated Share of Search among power washer brands worldwide has lost ground for 3 months in a row, from 21.5% to 18% in September 2026.

  6. Greenworks’ estimated Share of Search among power washer brands worldwide has lost ground for 3 months in a row, from 2.6% to 2% in September 2026.

How is Generac measured?

Brandwave collects information about searches that people make online using Generac’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • generac generator
  • generac power washer
  • generac transfer switch

Do you work for Generac? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Generac your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.