How popular isCulture Amp in search?
In August 2026, there were an estimated 40.6K branded searches for Culture Amp worldwide which is down 18.2% over the last 11 months. Culture Amp holds 52.8% estimated Share of Search among performance review software worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Culture Amp52.8%
15Five20.9%
Leapsome15.9%
Betterworks7.1%
Lattice1.9%- Reflektive1.3%
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Which performance review software compete with Culture Amp?
Share of Search by month for Culture Amp, 15Five, Leapsome, Betterworks. The figures are in the table below the chart.
View monthly share of search table
| Month | Culture Amp | 15Five | Leapsome | Betterworks | Lattice | Reflektive |
|---|---|---|---|---|---|---|
| Oct 2025 | 53.2% | 17.5% | 16.1% | 8.9% | 2.3% | 2% |
| Nov 2025 | 56.4% | 15.4% | 14% | 9.3% | 2.7% | 2.2% |
| Dec 2025 | 51.9% | 17% | 15.7% | 10.5% | 2.5% | 2.4% |
| Jan 2026 | 54.1% | 14.6% | 16.4% | 11% | 2.2% | 1.7% |
| Feb 2026 | 60.3% | 11.4% | 14.9% | 10% | 2.1% | 1.3% |
| Mar 2026 | 51.7% | 14.7% | 19% | 10.4% | 2.5% | 1.7% |
| Apr 2026 | 48% | 16.2% | 17.7% | 11.9% | 2.8% | 3.5% |
| May 2026 | 52.3% | 14.9% | 19.4% | 8.7% | 2.7% | 2% |
| Jun 2026 | 53.2% | 17.1% | 16.1% | 7.2% | 1.7% | 4.7% |
| Jul 2026 | 51.9% | 14.2% | 19.2% | 10.5% | 2.1% | 2% |
| Aug 2026 | 52.8% | 20.9% | 15.9% | 7.1% | 1.9% | 1.3% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.8% | 40.6K | -0.07% | +0.8 points | |
| 2, moved from 3rd to 2nd | 20.9% | 16.1K | +44.5% | +6.7 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 15.9% | 12.2K | -18.3% | -3.2 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 7.1% | 5.5K | -33.3% | -3.4 points | |
| 5, held 5th | 1.9% | 1.5K | -9.7% | -0.2 points | |
| 6, held 6th | 1.3% | 1K | -37.5% | -0.7 points |
52.8%
Held 1st. 40.6K estimated branded searches, -0.07% vs prior month. Share +0.8 points.
2.
15Five20.9%
Moved from 3rd to 2nd. 16.1K estimated branded searches, +44.5% vs prior month. Share +6.7 points.
3.
Leapsome15.9%
Moved from 2nd to 3rd. 12.2K estimated branded searches, -18.3% vs prior month. Share -3.2 points.
7.1%
Held 4th. 5.5K estimated branded searches, -33.3% vs prior month. Share -3.4 points.
5.
Lattice1.9%
Held 5th. 1.5K estimated branded searches, -9.7% vs prior month. Share -0.2 points.
1.3%
Held 6th. 1K estimated branded searches, -37.5% vs prior month. Share -0.7 points.
Compare search popularity between Culture Amp and its closest rivals
How has branded search demand for Culture Amp changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Culture Amp worldwide fell from 49.6K to 40.6K.
- Across the 11 months ending August 2026, Culture Amp’s estimated Share of Search among performance review software worldwide peaked at 60.3% in February 2026 and was lowest at 48% in April 2026.
How did search popularity change for performance review software worldwide in August 2026?
6 changes

In August 2026, 15Five overtook Leapsome to rank 2nd among performance review software worldwide, at 20.9%.

In August 2026, Culture Amp gained estimated Share of Search among performance review software worldwide, from 51.9% to 52.8%.

In August 2026, Betterworks lost estimated Share of Search among performance review software worldwide, from 10.5% to 7.1%.

In August 2026, Leapsome lost estimated Share of Search among performance review software worldwide, from 19.2% to 15.9%.
In August 2026, Reflektive lost estimated Share of Search among performance review software worldwide, from 2% to 1.3%.

Estimated monthly branded searches for Lattice worldwide fell 29.7% over 11 measured months, from 2.1K to 1.5K in August 2026.
Where does Culture Amp compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Employee survey platforms | 3rd of 5 | 5.9% | Show ranking |
| Employee engagement survey platforms | 1st of 5 | 51.2% | Show ranking |
| Performance review software | 1st of 6 | 52.8% | Shown above |
| Performance review platforms | 1st of 5 | 53.5% | Show ranking |
How is Culture Amp measured?
Brandwave collects information about searches that people make online using Culture Amp’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- culture amp
- culture amp app
- culture amp software
- cultureamp
- cultureamp com
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Is Culture Amp your brand?
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