Brandwave

Employee engagement platforms:Which are searched most?

In September 2026, Qualtrics was the most searched among employee engagement platforms worldwide, with an estimated 246K branded searches and 76.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Qualtrics76.8%
  2. Culture Amp15.5%
  3. Bonusly5.7%
  4. 15Five2.1%
  5. Lattice0.03%

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Share of SearchLeaderboard

Compare the employee engagement platforms people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among employee engagement platforms worldwide, by month

Share of Search by month for Qualtrics, Culture Amp, Bonusly, 15Five. The figures are in the table below the chart.

View monthly share of search table
MonthQualtricsCulture AmpBonusly15FiveLattice
Oct 202580.1%10.8%5.9%3.2%0.01%
Nov 202578.2%12.9%5.8%3.1%0.01%
Dec 202575.5%12.4%8.3%3.7%0.02%
Jan 202671.6%17.6%6.5%4.3%0.01%
Feb 202677.3%15.5%4.6%2.5%0.01%
Mar 202684.3%9.3%4.1%2.3%<0.01%
Apr 202685.8%7.7%4.2%2.3%<0.01%
May 202683.5%9.2%5%2.2%<0.01%
Jun 202672.9%14.7%8%4.4%<0.01%
Jul 202674.6%15%6.7%3.7%0.01%
Aug 202672.2%14.5%8%5.3%0.02%
Sep 202676.8%15.5%5.7%2.1%0.03%

This month’s ranking, September 2026

  1. 1.Qualtrics

    76.8%

    Held 1st. 246K estimated branded searches, +22.4% vs prior month. Share +4.6 points.

  2. 2.Culture Amp

    15.5%

    Held 2nd. 49.5K estimated branded searches, +22.2% vs prior month. Share +0.9 points.

  3. 3.Bonusly

    5.7%

    Held 3rd. 18.1K estimated branded searches, -18.5% vs prior month. Share -2.3 points.

  4. 4.15Five

    2.1%

    Held 4th. 6.6K estimated branded searches, -55.4% vs prior month. Share -3.3 points.

  5. 5.Lattice

    0.03%

    Held 5th. 90 estimated branded searches, +80% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among employee engagement platforms worldwide?

In September 2026, Qualtrics was the most searched among employee engagement platforms worldwide, with an estimated 246K branded searches and 76.8% estimated Share of Search within this set. Culture Amp is in 2nd place, 61.4 percentage points behind at 15.5% Share of Search.

Global employee engagement platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Qualtrics80.1% → 76.8%85.8%Apr 202671.6%Jan 20261st
Culture Amp10.8% → 15.5%17.6%Jan 20267.7%Apr 20262nd
Bonusly5.9% → 5.7%8.3%Dec 20254.1%Mar 20263rd
15Five3.2% → 2.1%5.3%Aug 20262.1%Sep 20264th
Lattice0.01% → 0.03%0.03%Sep 2026<0.01%Jun 20265th

Each finding as a sentence

  • Across the 12 months ending September 2026, Qualtrics’ estimated Share of Search among employee engagement platforms worldwide decreased from 80.1% to 76.8%.
  • Across the 12 months ending September 2026, Culture Amp’s estimated Share of Search among employee engagement platforms worldwide increased from 10.8% to 15.5%.
  • Across the 12 months ending September 2026, 15Five’s estimated Share of Search among employee engagement platforms worldwide decreased from 3.2% to 2.1%.
  • Across the 12 months ending September 2026, Qualtrics’ estimated Share of Search among employee engagement platforms worldwide peaked at 85.8% in April 2026 and was lowest at 71.6% in January 2026.
  • Across the 12 months ending September 2026, Culture Amp’s estimated Share of Search among employee engagement platforms worldwide peaked at 17.6% in January 2026 and was lowest at 7.7% in April 2026.
  • Across the 12 months ending September 2026, Bonusly’s estimated Share of Search among employee engagement platforms worldwide peaked at 8.3% in December 2025 and was lowest at 4.1% in March 2026.
  • Across the 12 months ending September 2026, 15Five’s estimated Share of Search among employee engagement platforms worldwide peaked at 5.3% in August 2026 and was lowest at 2.1% in September 2026.
  • Across the 12 months ending September 2026, Bonusly and Lattice held steady: their estimated Share of Search among employee engagement platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for employee engagement platforms worldwide in September 2026?

  1. In September 2026, Qualtrics gained estimated Share of Search among employee engagement platforms worldwide, from 72.2% to 76.8%.

  2. In September 2026, Culture Amp gained estimated Share of Search among employee engagement platforms worldwide, from 14.5% to 15.5%.

  3. In September 2026, 15Five lost estimated Share of Search among employee engagement platforms worldwide, from 5.3% to 2.1%.

  4. In September 2026, Bonusly lost estimated Share of Search among employee engagement platforms worldwide, from 8% to 5.7%.

  5. Estimated monthly branded searches for Lattice worldwide rose 80% over 12 measured months, from 50 to 90 in September 2026.

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