Brandwave

How popular isCulture Amp in search?

In September 2026, there were an estimated 49.5K branded searches for Culture Amp worldwide which held steady over the last 12 months. Culture Amp holds 15.5% estimated Share of Search among employee engagement platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Qualtrics76.8%
  2. Culture Amp15.5%
  3. Bonusly5.7%
  4. 15Five2.1%
  5. Lattice0.03%
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Which employee engagement platforms compete with Culture Amp?

Culture Amp against employee engagement platforms worldwide, by month

Share of Search by month for Qualtrics, Culture Amp, Bonusly, 15Five. The figures are in the table below the chart.

View monthly share of search table
MonthQualtricsCulture AmpBonusly15FiveLattice
Oct 202580.1%10.8%5.9%3.2%0.01%
Nov 202578.2%12.9%5.8%3.1%0.01%
Dec 202575.5%12.4%8.3%3.7%0.02%
Jan 202671.6%17.6%6.5%4.3%0.01%
Feb 202677.3%15.5%4.6%2.5%0.01%
Mar 202684.3%9.3%4.1%2.3%<0.01%
Apr 202685.8%7.7%4.2%2.3%<0.01%
May 202683.5%9.2%5%2.2%<0.01%
Jun 202672.9%14.7%8%4.4%<0.01%
Jul 202674.6%15%6.7%3.7%0.01%
Aug 202672.2%14.5%8%5.3%0.02%
Sep 202676.8%15.5%5.7%2.1%0.03%

  1. 1.Qualtrics

    76.8%

    Held 1st. 246K estimated branded searches, +22.4% vs prior month. Share +4.6 points.

  2. 2.Culture Amp

    15.5%

    Held 2nd. 49.5K estimated branded searches, +22.2% vs prior month. Share +0.9 points.

  3. 3.Bonusly

    5.7%

    Held 3rd. 18.1K estimated branded searches, -18.5% vs prior month. Share -2.3 points.

  4. 4.15Five

    2.1%

    Held 4th. 6.6K estimated branded searches, -55.4% vs prior month. Share -3.3 points.

  5. 5.Lattice

    0.03%

    Held 5th. 90 estimated branded searches, +80% vs prior month. Share 0 points.

Compare search popularity between Culture Amp and its closest rivals

Every comparison with Culture Amp

How has branded search demand for Culture Amp changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Culture Amp worldwide held steady, from 49.6K to 49.5K.
  • Across the 12 months ending September 2026, Culture Amp’s estimated Share of Search among employee engagement platforms worldwide increased from 10.8% to 15.5%.
  • Across the 12 months ending September 2026, Culture Amp’s estimated Share of Search among employee engagement platforms worldwide peaked at 17.6% in January 2026 and was lowest at 7.7% in April 2026.

How did search popularity change for employee engagement platforms worldwide in September 2026?

  1. In September 2026, Qualtrics gained estimated Share of Search among employee engagement platforms worldwide, from 72.2% to 76.8%.

  2. In September 2026, Culture Amp gained estimated Share of Search among employee engagement platforms worldwide, from 14.5% to 15.5%.

  3. In September 2026, 15Five lost estimated Share of Search among employee engagement platforms worldwide, from 5.3% to 2.1%.

  4. In September 2026, Bonusly lost estimated Share of Search among employee engagement platforms worldwide, from 8% to 5.7%.

  5. Estimated monthly branded searches for Lattice worldwide rose 80% over 12 measured months, from 50 to 90 in September 2026.

Where does Culture Amp compete?

Culture Amp is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Employee survey platforms3rd of 57.3%Show ranking
Employee engagement platforms2nd of 515.5%Shown above
Employee engagement survey platforms1st of 561.3%Show ranking
Performance review platforms1st of 567.2%Show ranking
Performance review software1st of 679%Show ranking

How is Culture Amp measured?

Brandwave collects information about searches that people make online using Culture Amp’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • culture amp
  • culture amp app
  • culture amp software
  • cultureamp

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How the Brand Demand Index is measured

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