How popular isCopy.ai?
In September 2026, people searched for Copy.ai by name about 27,200 times worldwide, a 63.3% decrease from 11 months earlier. These searches made up 21.1% of all global AI marketing platform searches, placing Copy.ai second out of 12 platforms. When we asked both ChatGPT and Google AI Overviews about AI marketing platforms, Copy.ai appeared in three of the five answers and was the third most recommended of the 12.
Copy.ai is the second most searched of 12 competitors and the third most recommended in the AI answers we collected.
JasperShare of searches 38.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Copy.aiShare of searches 21.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
CanvaShare of searches 11.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
WriterShare of searches 7.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
PencilShare of searches 5.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top AI marketing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Copy.ai was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Copy.ai is the third most recommended of the 12.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Jasper5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Copy.ai3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Canva3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
HubSpot Breeze3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Klaviyo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Semrush2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Writer1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Blaze1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Pencil0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Typeface0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about AI marketing platforms
5 answers
Asked ChatGPT
“What are the best AI marketing tools?”
Asked ChatGPT
“Which AI platform is best for creating marketing content at scale?”
Asked ChatGPT
“What AI tools do marketing teams use to run campaigns?”
Searched Google, AI Overview
“ai marketing tools”
Searched Google, AI Overview
“ai marketing platform”
Brands are shown in the order each answer named them. The survey took place in the United States on October 23, 2026.
How often do people search for Copy.ai compared with other AI marketing platforms worldwide?
Share of searches by month for Jasper, Copy.ai, Canva, Writer, Pencil, Blaze, Typeface, HubSpot Breeze. The figures are in the table below the chart.
View monthly share of searches table
| Month | Jasper | Copy.ai | Canva | Writer | Pencil | Blaze | Typeface | HubSpot Breeze | Albert | Klaviyo | Persado | Semrush |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 44.5% | 24.1% | 7.2% | 5.9% | 2.3% | 10.8% | 0.42% | 2.1% | 0.78% | 0.23% | 0.94% | 0.78% |
| Dec 2025 | 40.5% | 26.7% | 6.5% | 6.5% | 2.5% | 12% | 0.44% | 1.9% | 1.1% | 0.26% | 0.84% | 0.71% |
| Jan 2026 | 44.7% | 24.4% | 7.3% | 4.9% | 6.1% | 7.3% | 0.43% | 1.8% | 1.4% | 0.24% | 0.79% | 0.63% |
| Feb 2026 | 39.2% | 21.4% | 9.6% | 5.2% | 11.8% | 7.8% | 0.46% | 1.9% | 1% | 0.31% | 0.85% | 0.56% |
| Mar 2026 | 41.4% | 18.4% | 8.3% | 4.5% | 15.2% | 6.8% | 0.58% | 2% | 1.1% | 0.3% | 0.88% | 0.58% |
| Apr 2026 | 40.8% | 22.3% | 10% | 5.4% | 8.3% | 6.7% | 0.59% | 3% | 1.3% | 0.32% | 0.88% | 0.48% |
| May 2026 | 41.7% | 23.3% | 10.1% | 5.5% | 6.9% | 5.5% | 0.59% | 2.5% | 1.6% | 0.33% | 1.1% | 0.73% |
| Jun 2026 | 42.1% | 23.3% | 10.2% | 5.6% | 7% | 4.6% | 0.74% | 2.5% | 1.4% | 0.41% | 1.4% | 0.74% |
| Jul 2026 | 41.4% | 22.7% | 12.3% | 6.7% | 5.7% | 4.5% | 0.68% | 2.4% | 1.1% | 0.32% | 1.3% | 0.88% |
| Aug 2026 | 42.5% | 23.2% | 12.6% | 6.9% | 4.8% | 3.8% | 0.7% | 2% | 1.3% | 0.34% | 1.1% | 0.7% |
| Sep 2026 | 38.5% | 21.1% | 11.5% | 7.7% | 5.4% | 4.2% | 4.2% | 2.2% | 1.5% | 1.5% | 1.5% | 0.78% |
| Oct 2026 | — | — | — | — | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 38.5% | 49.7K | -18.3% | -4 points | |
| 2, held 2nd | 21.1% | 27.2K | -18.1% | -2.1 points | |
| 3, held 3rd | 11.5% | 14.8K | -18.2% | -1.2 points | |
| 4, held 4th | 7.7% | 9.9K | 0% | +0.8 points | |
| 5, held 5th | 5.4% | 7K | +1.9% | +0.6 points | |
| 6, held 6th | 4.2% | 5.4K | 0% | +0.4 points | |
| 7, moved from 11th to 7th | 4.2% | 5.4K | +440% | +3.5 pointsmoved from 11th to 7th | |
| 8, moved from 7th to 8th | 2.2% | 2.9K | 0% | +0.2 pointsmoved from 7th to 8th | |
| 9, moved from 8th to 9th | 1.5% | 1.9K | 0% | +0.1 pointsmoved from 8th to 9th | |
| 10, moved from 12th to 10th | 1.5% | 1.9K | +295.8% | +1.1 pointsmoved from 12th to 10th | |
| 11, moved from 9th to 11th | 1.5% | 1.9K | +18.8% | +0.4 pointsmoved from 9th to 11th | |
| 12, moved from 10th to 12th | 0.78% | 1K | 0% | +0.1 pointsmoved from 10th to 12th |
1.
Jasper38.5%
Held 1st. 49.7K estimated branded searches, -18.3% vs prior month. Share -4 points.
2.
Copy.ai21.1%
Held 2nd. 27.2K estimated branded searches, -18.1% vs prior month. Share -2.1 points.
3.
Canva11.5%
Held 3rd. 14.8K estimated branded searches, -18.2% vs prior month. Share -1.2 points.
4.
Writer7.7%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share +0.8 points.
5.
Pencil5.4%
Held 5th. 7K estimated branded searches, +1.9% vs prior month. Share +0.6 points.
6.
Blaze4.2%
Held 6th. 5.4K estimated branded searches, 0% vs prior month. Share +0.4 points.
7.
Typeface4.2%
Moved from 11th to 7th. 5.4K estimated branded searches, +440% vs prior month. Share +3.5 points.
2.2%
Moved from 7th to 8th. 2.9K estimated branded searches, 0% vs prior month. Share +0.2 points.
9.
Albert1.5%
Moved from 8th to 9th. 1.9K estimated branded searches, 0% vs prior month. Share +0.1 points.
10.
Klaviyo1.5%
Moved from 12th to 10th. 1.9K estimated branded searches, +295.8% vs prior month. Share +1.1 points.
11.
Persado1.5%
Moved from 9th to 11th. 1.9K estimated branded searches, +18.8% vs prior month. Share +0.4 points.
12.
Semrush0.78%
Moved from 10th to 12th. 1K estimated branded searches, 0% vs prior month. Share +0.1 points.
Canva, Klaviyo and Semrush sell other things too, so only their searches that name this product count here, like “canva magic studio”.
Compare popularity between Copy.ai and its closest rivals
Every comparison with Copy.ai
22 comparisons
- Copy.ai vs Jasper
- Copy.ai vs QuillBot
- Copy.ai vs Sudowrite
- Copy.ai vs Writesonic
- Canva vs Copy.ai
- Copy.ai vs Rytr
- Copy.ai vs Simplified
- Copy.ai vs Writer
- Copy.ai vs Pencil
- Anyword vs Copy.ai
- Blaze vs Copy.ai
- Copy.ai vs Typeface
- Copy.ai vs Hypotenuse AI
- Copy.ai vs HubSpot Breeze
- Copy.ai vs Copymatic
- Albert vs Copy.ai
- Copy.ai vs Klaviyo
- Copy.ai vs Persado
- Copy.ai vs Shopify Magic
- Copy.ai vs Grammarly
- Copy.ai vs Semrush
- Copy.ai vs Describely
How has branded search demand for Copy.ai changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending September 2026, estimated monthly branded searches for Copy.ai worldwide fell from 74.1K to 27.2K.
- Across the 11 months ending September 2026, Copy.ai’s share of searches among AI marketing platforms worldwide decreased from 24.1% to 21.1%.
- Across the 11 months ending September 2026, Copy.ai’s share of searches among AI marketing platforms worldwide peaked at 26.7% in December 2025 and was lowest at 18.4% in March 2026.
How did search popularity change for AI marketing platforms worldwide in September 2026?
6 changes
In September 2026, Typeface overtook HubSpot Breeze and 3 others to rank 7th among AI marketing platforms worldwide, with 4.2% of the searches.
In September 2026, Klaviyo overtook Persado and Semrush to rank 10th among AI marketing platforms worldwide, with 1.5% of the searches.
In September 2026, Writer gained share of searches among AI marketing platforms worldwide, from 6.9% to 7.7%.
In September 2026, Pencil gained share of searches among AI marketing platforms worldwide, from 4.8% to 5.4%.
In September 2026, Jasper lost share of searches among AI marketing platforms worldwide, from 42.5% to 38.5%.
In September 2026, Copy.ai lost share of searches among AI marketing platforms worldwide, from 23.2% to 21.1%.
How are Copy.ai’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Copy.ai’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- copy ai
- copy.ai
- copy.ai paragraph generator
Do you work for Copy.ai? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Copy.ai compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| AI writing assistants | 4th of 7 | 0.52% | Show ranking |
| AI copywriting tools | 2nd of 8 | 19.2% | Show ranking |
| AI marketing platforms | 2nd of 12 | 21.1% | Shown above |
| AI product description tools | 2nd of 5 | 32.9% | Show ranking |
Is Copy.ai your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.