Brandwave

Anyword vs Copy.ai:Which is more popular by branded search?

In August 2026, Copy.ai had more branded searches than Anyword among AI marketing copy tools worldwide. Copy.ai was estimated to have 33.2K branded searches compared to Anyword’s 7.8K, and held a 24.1% Share of Search versus Anyword’s 5.7%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among AI marketing copy tools worldwide in August 2026Which is more popular in search, Anyword or Copy.ai?
Anyword5.7%7.8K searches
vs
Copy.ai24.1%33.2K searches

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Which is more popular in search, Anyword or Copy.ai?

Compare specialized tools for drafting marketing copy and campaign content. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Anyword and Copy.ai among AI marketing copy tools worldwide, by month

Share of Search by month for Copy.ai, Anyword. The figures are in the table below the chart.

View monthly share of search table
MonthJasperCopy.aiWritesonicRytrAnyword
Oct 202539.6%26.8%19.3%11.6%2.7%
Nov 202541.9%23%20.4%11.9%2.8%
Dec 202536.1%24.1%21.5%15.3%3%
Jan 202643.5%23.8%17.3%12.4%3%
Feb 202643.2%23.8%17.3%12.8%3%
Mar 202648.1%21.5%15.7%12%2.7%
Apr 202644.3%24.4%17.7%11.1%2.5%
May 202644%24.8%17.5%10.9%2.9%
Jun 202643.9%24.4%17.8%10.9%2.9%
Jul 202642.6%23.6%17.6%12.4%3.7%
Aug 202644%24.1%15.3%10.9%5.7%
Sep 2026—————

How has the Anyword and Copy.ai comparison changed over the last 12 months?

  • Copy.ai was ahead of Anyword in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Anyword’s estimated Share of Search among AI marketing copy tools worldwide moved from 2.7% to 5.7%, and its estimated monthly branded searches moved from 9.1K to 7.8K.
  • Across the 11 months ending August 2026, Copy.ai’s estimated Share of Search among AI marketing copy tools worldwide moved from 26.8% to 24.1%, and its estimated monthly branded searches moved from 91.5K to 33.2K.

How did search popularity change for AI marketing copy tools worldwide in August 2026?

  1. In August 2026, Anyword gained estimated Share of Search among AI marketing copy tools worldwide, from 3.7% to 5.7%.

  2. In August 2026, Copy.ai gained estimated Share of Search among AI marketing copy tools worldwide, from 23.6% to 24.1%.

How each brand is measured

Brandwave collects information about searches that people make online using Anyword’s and Copy.ai’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Anyword

3 branded search terms

  • anyword
  • anyword ai
  • anyword ai writer

Copy.ai

2 branded search terms

  • copy.ai
  • copy.ai paragraph generator

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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