How popular isCitrusAd in search?
In August 2026, there were an estimated 480 branded searches for CitrusAd worldwide which is down 80% over the last 11 months. CitrusAd holds 1% estimated Share of Search among marketplace advertising platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which marketplace advertising platforms compete with CitrusAd?
Share of Search by month for Criteo, Koddi, Moloco, CitrusAd. The figures are in the table below the chart.
View monthly share of search table
| Month | Criteo | Koddi | Moloco | CitrusAd | PromoteIQ |
|---|---|---|---|---|---|
| Oct 2025 | 86.4% | 7.7% | 2.2% | 3.4% | 0.3% |
| Nov 2025 | 87% | 7.7% | 2.2% | 2.8% | 0.29% |
| Dec 2025 | 86.1% | 9.3% | 2.7% | 1.5% | 0.36% |
| Jan 2026 | 85.6% | 9.2% | 2.7% | 2.2% | 0.29% |
| Feb 2026 | 86.9% | 9.4% | 2.2% | 1.2% | 0.24% |
| Mar 2026 | 88% | 7.8% | 2.8% | 1.3% | 0.24% |
| Apr 2026 | 88.2% | 7.8% | 2.8% | 1% | 0.19% |
| May 2026 | 86% | 9.2% | 3.3% | 1.2% | 0.23% |
| Jun 2026 | 88.2% | 7.8% | 2.8% | 1% | 0.19% |
| Jul 2026 | 88.9% | 7.8% | 2.3% | 0.85% | 0.12% |
| Aug 2026 | 86.8% | 9.3% | 2.7% | 1% | 0.19% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 86.8% | 41.4K | -17.8% | -2.1 points | |
| 2, held 2nd | 9.3% | 4.4K | 0% | +1.5 points | |
| 3, held 3rd | 2.7% | 1.3K | 0% | +0.4 points | |
| 4, held 4th | 1% | 480 | 0% | +0.2 points | |
| 5, held 5th | 0.19% | 90 | +28.6% | +0.1 points |
1.
Criteo86.8%
Held 1st. 41.4K estimated branded searches, -17.8% vs prior month. Share -2.1 points.
2.
Koddi9.3%
Held 2nd. 4.4K estimated branded searches, 0% vs prior month. Share +1.5 points.
3.
Moloco2.7%
Held 3rd. 1.3K estimated branded searches, 0% vs prior month. Share +0.4 points.
4.
CitrusAd1%
Held 4th. 480 estimated branded searches, 0% vs prior month. Share +0.2 points.
0.19%
Held 5th. 90 estimated branded searches, +28.6% vs prior month. Share +0.1 points.
Compare search popularity between CitrusAd and its closest rivals
How has branded search demand for CitrusAd changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for CitrusAd worldwide fell from 2.4K to 480.
- Across the 11 months ending August 2026, CitrusAd’s estimated Share of Search among marketplace advertising platforms worldwide decreased from 3.4% to 1%.
- Across the 11 months ending August 2026, CitrusAd’s estimated Share of Search among marketplace advertising platforms worldwide peaked at 3.4% in October 2025 and was lowest at 0.85% in July 2026.
- Across the 11 months ending August 2026, CitrusAd fell from 3rd to 4th among marketplace advertising platforms worldwide.
How did search popularity change for marketplace advertising platforms worldwide in August 2026?
5 changes

In August 2026, Koddi gained estimated Share of Search among marketplace advertising platforms worldwide, from 7.8% to 9.3%.

In August 2026, Criteo lost estimated Share of Search among marketplace advertising platforms worldwide, from 88.9% to 86.8%.

Estimated monthly branded searches for CitrusAd worldwide fell 80% over 11 measured months, from 2.4K to 480 in August 2026.
Estimated monthly branded searches for PromoteIQ worldwide fell 57.1% over 11 measured months, from 210 to 90 in August 2026.

Estimated monthly branded searches for Moloco worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.
Where does CitrusAd compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Retail media networks | 5th of 5 | 0.36% | Show ranking |
| Marketplace advertising platforms | 4th of 5 | 1% | Shown above |
How is CitrusAd measured?
Brandwave collects information about searches that people make online using CitrusAd’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- citrusad
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Is CitrusAd your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.