Brandwave

CitrusAd vs eBay Ads:Which is more popular?

In September 2026, eBay Ads had more branded searches than CitrusAd among marketplace advertising platforms worldwide. eBay Ads had about 6,500 branded searches, while CitrusAd had 480. eBay Ads made up 4.3% of all marketplace advertising platform searches we track, and CitrusAd accounted for 0.31%. When we asked ChatGPT and Google AI Overviews about marketplace advertising platforms, eBay Ads appeared in three of the five answers and CitrusAd in none.

Among marketplace advertising platforms worldwide in September 2026

Who do people search for more?

eBay Ads, about 14 searches for every 1 for CitrusAd

eBay Ads 6.5K searchesCitrusAd 480 searches

Who does AI mention more?

eBay Ads, mentioned in 3 of 5 answers, CitrusAd in 0

eBay Ads in 3 of 5CitrusAd in 0 of 5

Who does AI recommend more?

eBay Ads, the only one of the two named

eBay Ads first in 3CitrusAd never named

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Top marketplace advertising platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, eBay Ads was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. CitrusAd did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Amazon Ads1st
  2. Walmart Connect2nd
  3. eBay Ads3rd
  4. Criteo4th
  5. PromoteIQ5th
  6. Koddi–
  7. Moloco–
  8. CitrusAd–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Amazon Ads5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Walmart Connect4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • eBay Ads3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Criteo1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • PromoteIQ1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Koddi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Moloco0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CitrusAd0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about marketplace advertising platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is CitrusAd or eBay Ads more popular in search?

This chart shows how often people search Google for CitrusAd and eBay Ads by name. Each line represents a brand's share of searches for all eight marketplace advertising platforms we track, month by month, from English-language searches worldwide.

CitrusAd and eBay Ads among marketplace advertising platforms worldwide, by month

Share of searches by month for eBay Ads, CitrusAd. The figures are in the table below the chart.

View monthly share of searches table
MonthAmazon AdsCriteoWalmart ConnecteBay AdsKoddiMolocoCitrusAdPromoteIQ
Oct 202552.4%34.5%3.7%3.9%3.1%0.91%1.4%0.12%
Nov 202556.7%30.5%4%4.2%2.7%0.8%0.98%0.1%
Dec 202561.4%27%3.6%3.7%2.9%0.86%0.48%0.11%
Jan 202650.9%33.4%4.4%5.6%3.6%1.1%0.87%0.11%
Feb 202651.6%33.8%4.5%5%3.7%0.88%0.49%0.1%
Mar 202655.9%30.2%4.9%4.7%2.7%0.97%0.44%0.09%
Apr 202652.2%34.3%4.6%4.3%3%1.1%0.41%0.08%
May 202655.1%29.8%4.8%5.3%3.2%1.2%0.43%0.08%
Jun 202651.1%33.6%5.5%5.3%3%1.1%0.4%0.07%
Jul 202651.1%33.7%4.5%6.4%3%0.88%0.33%0.05%
Aug 202654.9%29.7%4.8%6.1%3.2%0.95%0.35%0.07%
Sep 202660.4%26.7%4.3%4.3%2.9%1%0.31%0.06%

How has the CitrusAd and eBay Ads comparison changed over the last 12 months?

3 findings

How did search popularity change for marketplace advertising platforms worldwide in September 2026?

2 changes
  1. In September 2026, eBay Ads lost share of searches among marketplace advertising platforms worldwide, from 6.1% to 4.3%.

  2. Estimated monthly branded searches for CitrusAd worldwide fell 80% over 12 measured months, from 2.4K to 480 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using CitrusAd’s and eBay Ads’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CitrusAd

1 branded search term

  • citrusad

eBay Ads

2 branded search terms

  • ebay ads
  • ebay promoted listings

How the Brand Demand Index is measured

Other head-to-heads among marketplace advertising platforms

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