Brandwave

How popular isBusuu in search?

In August 2026, there were an estimated 229K branded searches for Busuu worldwide which is down 13.4% over the last 11 months. Busuu holds 2.8% estimated Share of Search among language learning apps worldwide and is ranked 2nd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Duolingo93.3%
  2. Busuu2.8%
  3. Babbel2.2%
  4. Memrise1.2%
  5. Mondly0.46%
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Which language learning apps compete with Busuu?

Busuu against language learning apps worldwide, by month

Share of Search by month for Duolingo, Busuu, Babbel. The figures are in the table below the chart.

View monthly share of search table
MonthDuolingoBusuuBabbelMemriseMondly
Oct 202592.1%2.6%2.7%2.1%0.55%
Nov 202590%3.1%3.2%3%0.66%
Dec 202591.3%3.2%3.3%1.7%0.56%
Jan 202689.8%3.1%3.9%2.5%0.66%
Feb 202691.8%2.7%3.3%1.7%0.56%
Mar 202690.8%3.2%3.2%2.1%0.67%
Apr 202692.2%2.6%2.7%1.7%0.68%
May 202692.5%2.7%2.7%1.4%0.68%
Jun 202693.2%2.7%2.2%1.4%0.47%
Jul 202692%3.2%2.8%1.4%0.56%
Aug 202693.3%2.8%2.2%1.2%0.46%
Sep 2026—————
  1. 1.Duolingo

    93.3%

    held 1st · 7.7M estimated branded searches · +22.2% vs prior month · +1.3 points

  2. 2.Busuu

    2.8%

    held 2nd · 229K estimated branded searches · +2.6% vs prior month · -0.5 points

  3. 3.Babbel

    2.2%

    held 3rd · 185K estimated branded searches · -2.2% vs prior month · -0.5 points

  4. 4.Memrise

    1.2%

    held 4th · 98.6K estimated branded searches · +0.07% vs prior month · -0.2 points

  5. 5.Mondly

    0.46%

    held 5th · 37.9K estimated branded searches · -1.7% vs prior month · -0.1 points

Compare search popularity between Busuu and its closest rivals

How has branded search demand for Busuu changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Busuu worldwide fell from 264K to 229K.
  • Across the 11 months ending August 2026, Busuu rose from 3rd to 2nd among language learning apps worldwide.

How did search popularity change for language learning apps worldwide in August 2026?

  1. In August 2026, Duolingo gained estimated Share of Search among language learning apps worldwide, from 92% to 93.3%.

  2. In August 2026, Babbel lost estimated Share of Search among language learning apps worldwide, from 2.8% to 2.2%.

  3. Estimated monthly branded searches for Memrise worldwide fell 53.8% over 11 measured months, from 213K to 98.6K in August 2026.

  4. Estimated monthly branded searches for Mondly worldwide fell 31.9% over 11 measured months, from 55.6K to 37.9K in August 2026.

  5. Estimated monthly branded searches for Busuu worldwide fell 13.4% over 11 measured months, from 264K to 229K in August 2026.

How is Busuu measured?

Brandwave collects information about searches that people make online using Busuu’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • busuu
  • busuu app
  • busuu com
  • busuu language
  • busuu language learning

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How the Brand Demand Index is measured

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Is Busuu your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.