Brandwave

Busuu vs ConversationExchange:Which is more popular by branded search?

In August 2026, Busuu had more branded searches than ConversationExchange among language exchange platforms worldwide. Busuu was estimated to have 229K branded searches compared to ConversationExchange’s 49.5K, and held a 36.6% Share of Search versus ConversationExchange’s 7.9%. These are worldwide searches for English-language branded terms.

Share of Search among language exchange platforms worldwide in August 2026Which is more popular in search, Busuu or ConversationExchange?
Busuu36.6%229K searches
vs
ConversationExchange7.9%49.5K searches

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Which is more popular in search, Busuu or ConversationExchange?

Compare the platforms people practise languages with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Busuu and ConversationExchange among language exchange platforms worldwide, by month

Share of Search by month for Busuu, ConversationExchange. The figures are in the table below the chart.

View monthly share of search table
MonthHelloTalkBusuuConversationExchangeTandemSpeaky
Oct 202540.7%43.7%8.2%2%5.5%
Nov 202540.8%43.8%8.2%1.6%5.5%
Dec 202546.3%40.9%7.6%1%4.2%
Jan 202645.6%40.4%7.5%1.5%5%
Feb 202644.5%40.1%7.3%4%4%
Mar 202644%38.9%5.9%7.2%4%
Apr 202644.7%39.8%7.4%3.3%4.9%
May 202644.4%40.2%7.3%4%4%
Jun 202647.3%35%7.8%6.4%3.5%
Jul 202640%36.3%8.1%12%3.6%
Aug 202648.2%36.6%7.9%4.3%2.9%
Sep 2026—————

How has the Busuu and ConversationExchange comparison changed over the last 12 months?

How did search popularity change for language exchange platforms worldwide in August 2026?

  1. In August 2026, ConversationExchange rose from 4th to 3rd among language exchange platforms worldwide.

  2. Estimated monthly branded searches for Busuu worldwide fell 13.4% over 11 measured months, from 264K to 229K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Busuu’s and ConversationExchange’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Busuu

5 branded search terms

  • busuu
  • busuu app
  • busuu com
  • busuu language
  • busuu language learning

ConversationExchange

1 branded search term

  • conversationexchange

How the Brand Demand Index is measured

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