Brandwave

How popular isBerkley in search?

In August 2026, there were an estimated 9.9K branded searches for Berkley worldwide which is up 50% over the last 11 months. Berkley holds 0.96% estimated Share of Search among fishing line brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Maxima96.7%
  2. Berkley0.96%
  3. Sufix0.96%
  4. PowerPro0.52%
  5. Seaguar0.43%
  6. SpiderWire0.43%
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Which fishing line brands compete with Berkley?

Berkley against fishing line brands worldwide, by month

Share of Search by month for Maxima, Berkley. The figures are in the table below the chart.

View monthly share of search table
MonthMaximaBerkleySufixPowerProSeaguarSpiderWire
Oct 202595.9%0.77%1.7%0.63%0.42%0.51%
Nov 202595.9%0.77%1.7%0.77%0.42%0.42%
Dec 202596.3%0.77%1.4%0.63%0.42%0.42%
Jan 202695.8%0.77%1.7%0.77%0.51%0.42%
Feb 202695.3%0.93%2.1%0.76%0.51%0.41%
Mar 202694.7%1.7%1.7%0.76%0.62%0.51%
Apr 202695.8%1.2%1.4%0.63%0.52%0.42%
May 202695.5%1.7%1.2%0.63%0.42%0.52%
Jun 202695.5%1.7%1.2%0.63%0.42%0.52%
Jul 202696.4%1.2%0.95%0.64%0.42%0.42%
Aug 202696.7%0.96%0.96%0.52%0.43%0.43%
Sep 2026——————

  1. 1.Maxima

    96.7%

    Held 1st. 1M estimated branded searches, 0% vs prior month. Share +0.3 points.

  2. 2.Berkley

    0.96%

    Held 2nd. 9.9K estimated branded searches, -18.2% vs prior month. Share -0.2 points.

  3. 3.Sufix

    0.96%

    Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.PowerPro

    0.52%

    Held 4th. 5.4K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  5. 5.Seaguar

    0.43%

    Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.SpiderWire

    0.43%

    Held 6th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Berkley and its closest rivals

How has branded search demand for Berkley changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Berkley worldwide rose from 6.6K to 9.9K.
  • Across the 11 months ending August 2026, Berkley rose from 3rd to 2nd among fishing line brands worldwide.

How did search popularity change for fishing line brands worldwide in August 2026?

  1. Estimated monthly branded searches for Berkley worldwide rose 50% over 11 measured months, from 6.6K to 9.9K in August 2026.

  2. Estimated monthly branded searches for Seaguar worldwide rose 22.2% over 11 measured months, from 3.6K to 4.4K in August 2026.

  3. Estimated monthly branded searches for Maxima worldwide rose 21.5% over 11 measured months, from 823K to 1M in August 2026.

  4. Estimated monthly branded searches for Sufix worldwide fell 33.1% over 11 measured months, from 14.8K to 9.9K in August 2026.

Where does Berkley compete?

Berkley is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Fishing line brands2nd of 60.96%Shown above
Fishing lures2nd of 69.5%Show ranking

How is Berkley measured?

Brandwave collects information about searches that people make online using Berkley’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • berkley fishing

Do you work for Berkley? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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