How popular isBaby Jogger?
In September 2026, people searched for Baby Jogger by name about 27,100 times worldwide, about the same as the previous year. These searches made up 7.5% of all global double pram brand searches, placing Baby Jogger third out of four brands. When we asked both ChatGPT and Google AI Overviews about double pram brands, Baby Jogger appeared in four of the five answers and was the second most recommended of the four.
Baby Jogger is the third most searched of 4 competitors and the second most recommended in AI answers.
BugabooShare of searches 68%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
Silver CrossShare of searches 20.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations –
Baby JoggerShare of searches 7.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
JoieShare of searches 4.1%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd
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Top double pram brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Baby Jogger was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Baby Jogger is the second most recommended of the four.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Bugaboo1st
Baby Jogger2nd
Joie3rd
Silver Cross–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Baby Jogger4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bugaboo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Silver Cross1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Joie1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about double pram brands
5 answers
Asked ChatGPT
“Which double pram brand should I buy?”
Asked ChatGPT
“What are the best double pram brands?”
Asked ChatGPT
“What's the best double pram brand for twins or two kids?”
Searched Google, AI Overview
“double stroller”
Searched Google, AI Overview
“compact double pram”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which double pram brands compete with Baby Jogger?
Share of searches by month for Bugaboo, Silver Cross, Baby Jogger, Joie. The figures are in the table below the chart.
View monthly share of searches table
| Month | Bugaboo | Silver Cross | Baby Jogger | Joie |
|---|---|---|---|---|
| Oct 2025 | 68.9% | 20.7% | 7.6% | 2.8% |
| Nov 2025 | 68.9% | 20.7% | 7.6% | 2.8% |
| Dec 2025 | 65.8% | 24.2% | 7.3% | 2.7% |
| Jan 2026 | 68.5% | 20.6% | 7.5% | 3.4% |
| Feb 2026 | 64.4% | 23.7% | 8.7% | 3.2% |
| Mar 2026 | 66.9% | 20.1% | 9% | 4% |
| Apr 2026 | 68% | 20.4% | 7.5% | 4.1% |
| May 2026 | 68.5% | 20.6% | 7.5% | 3.4% |
| Jun 2026 | 68.5% | 20.6% | 7.5% | 3.4% |
| Jul 2026 | 68% | 20.4% | 7.5% | 4.1% |
| Aug 2026 | 68% | 20.4% | 7.5% | 4.1% |
| Sep 2026 | 68% | 20.4% | 7.5% | 4.1% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68% | 246K | 0% | 0 points | |
| 2, held 2nd | 20.4% | 74K | 0% | 0 points | |
| 3, held 3rd | 7.5% | 27.1K | 0% | 0 points | |
| 4, held 4th | 4.1% | 14.8K | 0% | 0 points |
1.
Bugaboo68%
Held 1st. 246K estimated branded searches, 0% vs prior month. Share 0 points.
20.4%
Held 2nd. 74K estimated branded searches, 0% vs prior month. Share 0 points.
7.5%
Held 3rd. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Joie4.1%
Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Baby Jogger and its closest rivals
Every comparison with Baby Jogger
11 comparisons
How has branded search demand for Baby Jogger changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Baby Jogger worldwide held steady at 27.1K.
- Across the 12 months ending September 2026, Baby Jogger’s share of searches among double pram brands worldwide peaked at 9% in March 2026 and was lowest at 7.3% in December 2025.
How did search popularity change for double pram brands worldwide in September 2026?
1 change

Estimated monthly branded searches for Joie worldwide rose 49.5% over 12 measured months, from 9.9K to 14.8K in September 2026.
How are Baby Jogger’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Baby Jogger’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- baby jogger
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Where does Baby Jogger compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Pram and stroller brands | 10th of 11 | 1.3% | Show ranking |
| Double pram brands | 3rd of 4 | 7.5% | Shown above |

Is Baby Jogger your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.