Brandwave

How popular isAnkarsrum in search?

In August 2026, there were an estimated 49.5K branded searches for Ankarsrum worldwide which is down 18.2% over the last 11 months. Ankarsrum holds 3.3% estimated Share of Search among sous vide brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Breville57%
  2. Instant38%
  3. Ankarsrum3.3%
  4. Inkbird1.5%
  5. Anova Culinary0.09%
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Which sous vide brands compete with Ankarsrum?

Ankarsrum against sous vide brands worldwide, by month

Share of Search by month for Breville, Instant, Ankarsrum. The figures are in the table below the chart.

View monthly share of search table
MonthBrevilleInstantAnkarsrumInkbirdAnova Culinary
Oct 202555.9%38.6%4.1%1.2%0.13%
Nov 202558%36%4.7%1.2%0.12%
Dec 202562.4%32%4.2%1.3%0.13%
Jan 202657.7%37.7%3.3%1.2%0.13%
Feb 202658.8%35.8%3.8%1.4%0.12%
Mar 202654.6%40.1%3.5%1.6%0.11%
Apr 202657.9%34.8%5.6%1.7%0.1%
May 202658.9%35.4%3.8%1.7%0.12%
Jun 202659.6%35.5%3.1%1.7%0.1%
Jul 202661.7%33.6%2.9%1.6%0.09%
Aug 202657%38%3.3%1.5%0.09%
Sep 2026—————

  1. 1.Breville

    57%

    Held 1st. 845K estimated branded searches, -0.32% vs prior month. Share -4.7 points.

  2. 2.Instant

    38%

    Held 2nd. 564K estimated branded searches, +22% vs prior month. Share +4.4 points.

  3. 3.Ankarsrum

    3.3%

    Held 3rd. 49.5K estimated branded searches, +22.2% vs prior month. Share +0.4 points.

  4. 4.Inkbird

    1.5%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Anova Culinary

    0.09%

    Held 5th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Ankarsrum and its closest rivals

How has branded search demand for Ankarsrum changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Ankarsrum worldwide fell from 60.5K to 49.5K.
  • Across the 11 months ending August 2026, Ankarsrum’s estimated Share of Search among sous vide brands worldwide decreased from 4.1% to 3.3%.
  • Across the 11 months ending August 2026, Ankarsrum’s estimated Share of Search among sous vide brands worldwide peaked at 5.6% in April 2026 and was lowest at 2.9% in July 2026.

How did search popularity change for sous vide brands worldwide in August 2026?

  1. In August 2026, Instant gained estimated Share of Search among sous vide brands worldwide, from 33.6% to 38%.

  2. In August 2026, Breville lost estimated Share of Search among sous vide brands worldwide, from 61.7% to 57%.

  3. Estimated monthly branded searches for Inkbird worldwide rose 22.7% over 11 measured months, from 18.1K to 22.2K in August 2026.

  4. Estimated monthly branded searches for Anova Culinary worldwide fell 31.6% over 11 measured months, from 1.9K to 1.3K in August 2026.

  5. Estimated monthly branded searches for Ankarsrum worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.

How is Ankarsrum measured?

Brandwave collects information about searches that people make online using Ankarsrum’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • ankarsrum

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How the Brand Demand Index is measured

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