Brandwave

Boost Reformer Pilates vs Reform Fitness:Which is more popular?

In September 2026, Reform Fitness had more branded searches than Boost Reformer Pilates among Tauranga Pilates studios in New Zealand. Reform Fitness had about 230 branded searches, while Boost Reformer Pilates had 110. Reform Fitness made up 23.7% of all Tauranga Pilates studio searches we track, and Boost Reformer Pilates accounted for 11.3%. When we asked ChatGPT and Google AI Overviews about Tauranga Pilates studios, Boost Reformer Pilates appeared in two of the three answers and Reform Fitness in none.

Among Tauranga Pilates studios in New Zealand in September 2026

Who do people search for more?

Reform Fitness, about 2 searches for every 1 for Boost Reformer Pilates

Reform Fitness 230 searchesBoost Reformer Pilates 110 searches

Who does AI mention more?

Boost Reformer Pilates, mentioned in 2 of 3 answers, Reform Fitness in 0

Boost Reformer Pilates in 2 of 3Reform Fitness in 0 of 3

Who does AI recommend more?

Boost Reformer Pilates, the only one of the two named

Boost Reformer Pilates first in 2Reform Fitness never named

Follow Boost Reformer Pilates vs Reform Fitness and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top Tauranga Pilates studios in ChatGPT and Google AI Overviews

In three ChatGPT questions, Boost Reformer Pilates was mentioned in two out of three: in two of the three ChatGPT answers. Reform Fitness did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. The Pilates Loft1st
  2. The Pilates Fix2nd
  3. Boost Reformer Pilates3rd
  4. KX Pilates Bethlehem4th
  5. Campbell Pilates & Wellness5th
  6. Encore Pilates6th
  7. Reform Fitness–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Tauranga Pilates studios

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Boost Reformer Pilates or Reform Fitness more popular in search?

This chart shows how often people search Google for Boost Reformer Pilates and Reform Fitness by name. Each line represents a brand's share of searches for all seven Tauranga Pilates studios we track, month by month, from searches in New Zealand.

Boost Reformer Pilates and Reform Fitness among Tauranga Pilates studios in New Zealand, by month

Share of searches by month for Reform Fitness, Boost Reformer Pilates. The figures are in the table below the chart.

View monthly share of searches table
MonthReform FitnessThe Pilates FixKX Pilates BethlehemThe Pilates LoftBoost Reformer PilatesEncore PilatesCampbell Pilates & Wellness
Oct 202525.6%17.9%22.2%18.8%9.4%5.1%0.85%
Nov 202525.5%17.9%24.5%17%6.6%7.5%0.94%
Dec 202525.7%20%30.5%14.3%4.8%3.8%0.95%
Jan 202629.9%16.4%23.9%14.2%8.2%6%1.5%
Feb 202623.8%17.2%26.2%14.8%9%4.9%4.1%
Mar 202622%21.2%24.2%13.6%10.6%6.1%2.3%
Apr 202622.5%18.9%28.8%13.5%9.9%4.5%1.8%
May 202622.7%17.6%26.9%12.6%9.2%6.7%4.2%
Jun 202625.2%16.2%23.4%16.2%9.9%7.2%1.8%
Jul 202623.3%20.7%22.4%12.9%9.5%8.6%2.6%
Aug 202625%22.8%22.8%10.9%9.8%6.5%2.2%
Sep 202623.7%22.7%21.6%12.4%11.3%7.2%1%

How has the Boost Reformer Pilates and Reform Fitness comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Tauranga Pilates studios in September 2026?

2 changes

  1. In September 2026, Boost Reformer Pilates gained share of searches among Tauranga Pilates studios in New Zealand, from 9.8% to 11.3%.

  2. In September 2026, Reform Fitness lost share of searches among Tauranga Pilates studios in New Zealand, from 25% to 23.7%.

How are branded searches counted?

17 search terms

Brandwave collects information about searches that people make online using Boost Reformer Pilates’ and Reform Fitness’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Boost Reformer Pilates

1 branded search term

  • boost reformer pilates

Reform Fitness

16 branded search terms

  • reform cambridge
  • reform commercial bay
  • reform dunedin
  • reform ferrymead
  • reform fitness
  • reform fitness hobsonville
  • reform fitness karaka
  • reform fitness ormiston
  • reform fitness prebbleton
  • reform petone
  • reform pilates
  • reform queenstown
  • reform rotorua
  • reform victoria park
  • reform wanaka
  • reformfitness

How the Brand Demand Index is measured

Other head-to-heads among Tauranga Pilates studios

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free