Nanit vs Philips Avent:Which is more popular?
In September 2026, Philips Avent had more branded searches than Nanit among baby monitor brands in New Zealand. Philips Avent had about 460 branded searches, while Nanit had 340. Philips Avent made up 7.4% of all baby monitor brand searches we track, and Nanit accounted for 5.5%. When we asked ChatGPT and Google AI Overviews about baby monitor brands, Nanit appeared in three of the five answers and Philips Avent in two. Nanit was mentioned before Philips Avent in three out of four answers.
Who do people search for more?
Philips Avent, about 35% more searches than Nanit
Who does AI mention more?
Nanit, mentioned in 3 of 5 answers, Philips Avent in 2
Who does AI recommend more?
Nanit, named ahead of Philips Avent in 3 of 4 answers
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Top baby monitor brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Nanit was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Philips Avent was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Nanit was listed before Philips Avent in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
VTech Baby1st
Nanit2nd
Oricom3rd
Owlet4th
Philips Avent5th
Motorola Nursery–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Oricom4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
VTech Baby3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Nanit3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Owlet2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Philips Avent2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Motorola Nursery0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about baby monitor brands
5 answers
Asked ChatGPT
“Which baby monitor brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best baby monitor brands in New Zealand?”
Asked ChatGPT
“What's the best baby monitor brand in New Zealand for a sleeping baby?”
Searched Google, AI Overview
“best baby monitor”
Searched Google, AI Overview
“baby monitor with camera”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Nanit or Philips Avent more popular in search?
This chart shows how often people search Google for Nanit and Philips Avent by name. Each line represents a brand's share of searches for all six baby monitor brands we track, month by month, from searches in New Zealand.
Share of searches by month for Philips Avent, Nanit. The figures are in the table below the chart.
View monthly share of searches table
| Month | Owlet | VTech Baby | Philips Avent | Nanit | Oricom | Motorola Nursery |
|---|---|---|---|---|---|---|
| Oct 2025 | 45.3% | 38.4% | 8.2% | 5.6% | 2.2% | 0.22% |
| Nov 2025 | 40.7% | 42.5% | 7.8% | 5.3% | 3.7% | 0% |
| Dec 2025 | 40.6% | 40.6% | 10.3% | 5% | 3.4% | 0% |
| Jan 2026 | 42% | 39.9% | 8.9% | 5.7% | 3.6% | 0% |
| Feb 2026 | 42% | 37.6% | 11% | 6.3% | 3.1% | 0% |
| Mar 2026 | 49.6% | 32.4% | 9.5% | 5.3% | 3.3% | 0% |
| Apr 2026 | 46.2% | 32.6% | 10.9% | 5.9% | 4.3% | 0.23% |
| May 2026 | 44.2% | 36.6% | 9.3% | 5.1% | 4.6% | 0.21% |
| Jun 2026 | 44.2% | 33.9% | 10.1% | 6.4% | 5.3% | 0.19% |
| Jul 2026 | 47.8% | 31% | 9.4% | 5.5% | 6.1% | 0.18% |
| Aug 2026 | 50.2% | 28.4% | 9.2% | 6.7% | 5.4% | 0.16% |
| Sep 2026 | 46.8% | 34.8% | 7.4% | 5.5% | 5.3% | 0.16% |
How has the Nanit and Philips Avent comparison changed over the last 12 months?
3 findings
- Philips Avent was ahead of Nanit in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Nanit’s share of searches among baby monitor brands in New Zealand moved from 5.6% to 5.5%, and its estimated monthly branded searches moved from 260 to 340.
- Across the 12 months ending September 2026, Philips Avent’s share of searches among baby monitor brands in New Zealand moved from 8.2% to 7.4%, and its estimated monthly branded searches moved from 380 to 460.
How did search popularity change for New Zealand baby monitor brands in September 2026?
2 changes

In September 2026, Philips Avent lost share of searches among baby monitor brands in New Zealand, from 9.2% to 7.4%.

In September 2026, Nanit lost share of searches among baby monitor brands in New Zealand, from 6.7% to 5.5%.
How are branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Nanit’s and Philips Avent’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Nanit
4 branded search terms
- nanit
- nanit baby monitor
- nanit monitor
- nanit pro
Philips Avent
4 branded search terms
- philips avent
- philips avent soothie
- philips avent termometer
- philipsavent
Other head-to-heads among baby monitor brands

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