Daikin vs Fujitsu:Which is more popular by branded search in New Zealand?
In August 2026, Daikin had more branded searches than Fujitsu among heat pump brands in New Zealand. Daikin was estimated to have 6.3K branded searches compared to Fujitsu’s 2.5K, and held a 19.5% Share of Search versus Fujitsu’s 7.7%.
Follow Daikin vs Fujitsu and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Daikin or Fujitsu?
Compare the heat pump brands New Zealanders heat and cool their homes with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Daikin, Fujitsu. The figures are in the table below the chart.
View monthly share of search table
| Month | Rinnai | Midea | Daikin | Panasonic | Mitsubishi Electric | Fujitsu | Toshiba |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.7% | 24% | 18.9% | 15.6% | 7.1% | 5.6% | 2.1% |
| Nov 2025 | 19.4% | 31.5% | 18% | 15.4% | 7.5% | 6.3% | 1.9% |
| Dec 2025 | 18% | 30.2% | 16.5% | 19.8% | 7% | 6.5% | 2.1% |
| Jan 2026 | 20% | 28.3% | 17.5% | 17.5% | 7.9% | 6.7% | 2.2% |
| Feb 2026 | 25.5% | 24.2% | 19.4% | 14.8% | 8.4% | 5.5% | 2.2% |
| Mar 2026 | 25.1% | 22.7% | 20.4% | 13.7% | 9.6% | 6.5% | 2% |
| Apr 2026 | 22.9% | 21.9% | 18.6% | 12.3% | 11% | 10.1% | 3.2% |
| May 2026 | 24.2% | 22.6% | 19% | 12.1% | 9.7% | 9.4% | 2.9% |
| Jun 2026 | 23.9% | 21.8% | 20.2% | 11.9% | 10.6% | 8.9% | 2.8% |
| Jul 2026 | 23.3% | 23.8% | 18.4% | 10.6% | 12.3% | 9.1% | 2.5% |
| Aug 2026 | 25.7% | 23.3% | 19.5% | 11.7% | 10% | 7.7% | 2.1% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Daikin and Fujitsu comparison changed over the last 12 months?
3 findings
- Daikin was ahead of Fujitsu in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Daikin’s estimated Share of Search among heat pump brands in New Zealand moved from 18.9% to 19.5%, and its estimated monthly branded searches moved from 4.8K to 6.3K.
- Across the 11 months ending August 2026, Fujitsu’s estimated Share of Search among heat pump brands in New Zealand moved from 5.6% to 7.7%, and its estimated monthly branded searches moved from 1.4K to 2.5K.
How did search popularity change for New Zealand heat pump brands in August 2026?
2 changes

In August 2026, Daikin gained estimated Share of Search among heat pump brands in New Zealand, from 18.4% to 19.5%.

In August 2026, Fujitsu lost estimated Share of Search among heat pump brands in New Zealand, from 9.1% to 7.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Daikin’s and Fujitsu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Daikin
23 branded search terms
- daikin
- daikin a
- daikin ac
- daikin air purifier
- daikin brc1e63
- daikin co nz
- daikin controls
- daikin ducted
- daikin ducted heat pump
- daikin floor mounted heat pump
- daikin heat pump
- daikin heat pump prices
- daikin inverter
- daikin inverter heat pump
- daikin inverter r32
- daikin multi split
- daikin near me
- daikin new zealand
- daikin nz
- daikin online
- daikin vam
- daikin vrv
- daikin vrv system
Fujitsu
7 branded search terms
- fujitsu air conditioner
- fujitsu cloud
- fujitsu heat pump
- fujitsu it services
- fujitsu it support
- fujitsu managed services
- fujitsu nz

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.