Cub Cadet vs Husqvarna:Which is more popular by branded search in New Zealand?
In August 2026, Husqvarna had more branded searches than Cub Cadet among lawn mower brands in New Zealand. Husqvarna was estimated to have 11.5K branded searches compared to Cub Cadet’s 1.5K, and held a 31.9% Share of Search versus Cub Cadet’s 4.1%.
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Which is more popular in search, Cub Cadet or Husqvarna?
Compare the lawn mower and outdoor power equipment brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Husqvarna, Cub Cadet. The figures are in the table below the chart.
View monthly share of search table
| Month | STIHL | Husqvarna | Masport | Cub Cadet | Victa | Rover |
|---|---|---|---|---|---|---|
| Oct 2025 | 41.7% | 37% | 12.7% | 5.4% | 2.6% | 0.61% |
| Nov 2025 | 45.2% | 33.8% | 12.2% | 5.3% | 2.8% | 0.58% |
| Dec 2025 | 47.6% | 33.4% | 10.6% | 5% | 2.6% | 0.68% |
| Jan 2026 | 45.8% | 33.6% | 11.9% | 5.2% | 2.9% | 0.65% |
| Feb 2026 | 44.9% | 34.1% | 12% | 5.8% | 2.6% | 0.66% |
| Mar 2026 | 44.2% | 35.5% | 12.7% | 4.7% | 2.3% | 0.54% |
| Apr 2026 | 44.3% | 34.2% | 14.4% | 4.2% | 2.3% | 0.6% |
| May 2026 | 47.6% | 33.5% | 12.6% | 3.8% | 2% | 0.48% |
| Jun 2026 | 46.1% | 32.9% | 14.6% | 4.3% | 1.7% | 0.39% |
| Jul 2026 | 46.8% | 33.5% | 14.2% | 3.5% | 1.7% | 0.35% |
| Aug 2026 | 46.5% | 31.9% | 14.4% | 4.1% | 2.6% | 0.44% |
| Sep 2026 | — | — | — | — | — | — |
How has the Cub Cadet and Husqvarna comparison changed over the last 12 months?
3 findings
- Husqvarna was ahead of Cub Cadet in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cub Cadet’s estimated Share of Search among lawn mower brands in New Zealand moved from 5.4% to 4.1%, and its estimated monthly branded searches moved from 2.6K to 1.5K.
- Across the 11 months ending August 2026, Husqvarna’s estimated Share of Search among lawn mower brands in New Zealand moved from 37% to 31.9%, and its estimated monthly branded searches moved from 18.2K to 11.5K.
How did search popularity change for New Zealand lawn mower brands in August 2026?
2 changes
In August 2026, Cub Cadet gained estimated Share of Search among lawn mower brands in New Zealand, from 3.5% to 4.1%.
In August 2026, Husqvarna lost estimated Share of Search among lawn mower brands in New Zealand, from 33.5% to 31.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Cub Cadet’s and Husqvarna’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cub Cadet
21 branded search terms
- cub cadet
- cub cadet 0 turn
- cub cadet chainsaw
- cub cadet lawn mower
- cub cadet lt42
- cub cadet ltx 1042
- cub cadet lx42
- cub cadet mower
- cub cadet near me
- cub cadet nz
- cub cadet o turn mowers
- cub cadet online
- cub cadet ride on mower
- cub cadet xt1
- cub cadet xt2
- cubcadet
- cubcadet chainsaw
- cubcadet lawn mower
- cubcadet mower
- cubcadet nz
- cubcadet ride on mower
Husqvarna
25 branded search terms
- husqvarna
- husqvarna 236
- husqvarna 236 chainsaw
- husqvarna 395xp
- husqvarna 450
- husqvarna 562xp
- husqvarna automower
- husqvarna chainsaw
- husqvarna com
- husqvarna concrete saw
- husqvarna hamilton
- husqvarna hedge cutter
- husqvarna lawn mower
- husqvarna leaf blower
- husqvarna line trimmer
- husqvarna motorbike
- husqvarna mower
- husqvarna near me
- husqvarna nz
- husqvarna online
- husqvarna ride on mower
- husqvarna shop near me
- husqvarna store near me
- husqvarna weed eater
- husqvarna zero turn lawn mowers
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