Care Park vs Parkable:Which is more popular in New Zealand?
In October 2026, Care Park had more branded searches than Parkable among parking operators in New Zealand. Care Park had about 1,660 branded searches, while Parkable had 880. Care Park made up 5.6% of all parking operator searches we track, and Parkable accounted for 3%. When we asked ChatGPT and Google AI Overviews about parking operators, Parkable appeared in three of the four answers and Care Park in two. Care Park was mentioned before Parkable in two out of three answers.
Who do people search for more?
Care Park, about 89% more searches than Parkable
Who does AI mention more?
Parkable, mentioned in 3 of 4 answers, Care Park in 2
Who does AI recommend more?
Care Park, named ahead of Parkable in 2 of 3 answers
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Top parking operators in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Parkable was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Care Park was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Care Park was listed before Parkable in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Wilson Parking1st
Secure Parking2nd
ParkMate3rd- Parkable4th
- Care Park5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- ParkMate4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Wilson Parking3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Parkable3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Care Park2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Secure Parking2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about parking operators
4 answers
Asked ChatGPT
“Which parking operator should I use in New Zealand?”
Asked ChatGPT
“What are the best parking operators in New Zealand?”
Asked ChatGPT
“What's the best parking operator in New Zealand for car parking?”
Searched Google, AI Overview
“parking app nz”
Searched Google, AI Overview
“parking in city”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Care Park or Parkable more popular in search?
This chart shows how often people search Google for Care Park and Parkable by name. Each line represents a brand's share of searches for all five parking operators we track, month by month, from searches in New Zealand.
Share of searches by month for Care Park, Parkable. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wilson Parking | ParkMate | Care Park | Secure Parking | Parkable |
|---|---|---|---|---|---|
| Nov 2025 | 78.8% | 10.1% | 3.9% | 4.2% | 3.1% |
| Dec 2025 | 84.2% | 7.9% | 3.4% | 2.4% | 2.1% |
| Jan 2026 | 80.2% | 9.1% | 4.7% | 3.6% | 2.4% |
| Feb 2026 | 80.7% | 8.4% | 4.8% | 2.9% | 3.1% |
| Mar 2026 | 78.8% | 9.5% | 5.8% | 2.8% | 3.1% |
| Apr 2026 | 78.4% | 9.9% | 5.7% | 3.1% | 2.9% |
| May 2026 | 74.8% | 11.6% | 6.6% | 3.6% | 3.3% |
| Jun 2026 | 75% | 11.6% | 5.5% | 3.5% | 4.3% |
| Jul 2026 | 74.3% | 11.5% | 5.5% | 4.4% | 4.3% |
| Aug 2026 | 75.2% | 11.6% | 5.7% | 4.1% | 3.3% |
| Sep 2026 | 76% | 11.4% | 5.6% | 3.6% | 3.4% |
| Oct 2026 | 76.1% | 11.9% | 5.6% | 3.4% | 3% |
How has branded search for Care Park and Parkable changed in New Zealand over the last 12 months?
3 findings
- Care Park was ahead of Parkable in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Care Park’s share of searches among parking operators in New Zealand moved from 3.9% to 5.6%, and its estimated monthly branded searches moved from 1.6K to 1.7K.
- Across the 12 months ending October 2026, Parkable’s share of searches among parking operators in New Zealand moved from 3.1% to 3%, and its estimated monthly branded searches moved from 1.3K to 880.
How did search popularity change for New Zealand parking operators in October 2026?
1 change
Estimated monthly branded searches for Parkable in New Zealand fell 32.3% over 12 measured months, from 1.3K to 880 in October 2026.
How are Care Park’s and Parkable’s branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Care Park’s and Parkable’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among parking operators
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