Care Park vs Wilson Parking:Which is more popular in New Zealand?
In October 2026, Wilson Parking had more branded searches than Care Park among parking operators in New Zealand. Wilson Parking had about 22,500 branded searches, while Care Park had 1,660. Wilson Parking made up 76.1% of all parking operator searches we track, and Care Park accounted for 5.6%. When we asked ChatGPT and Google AI Overviews about parking operators, Wilson Parking appeared in three of the four answers and Care Park in two. Wilson Parking was mentioned before Care Park in every answer that named either.
Who do people search for more?
Wilson Parking, about 14 searches for every 1 for Care Park
Who does AI mention more?
Wilson Parking, mentioned in 3 of 4 answers, Care Park in 2
Who does AI recommend more?
Wilson Parking, named ahead of Care Park in 2 of 2 answers
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Top parking operators in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Wilson Parking was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Care Park was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Wilson Parking was listed before Care Park in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Wilson Parking1st
Secure Parking2nd
ParkMate3rd
Parkable4th
Care Park5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- ParkMate4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Wilson Parking3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Parkable3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Care Park2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Secure Parking2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about parking operators
4 answers
Asked ChatGPT
“Which parking operator should I use in New Zealand?”
Asked ChatGPT
“What are the best parking operators in New Zealand?”
Asked ChatGPT
“What's the best parking operator in New Zealand for car parking?”
Searched Google, AI Overview
“parking app nz”
Searched Google, AI Overview
“parking in city”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Care Park or Wilson Parking more popular in search?
This chart shows how often people search Google for Care Park and Wilson Parking by name. Each line represents a brand's share of searches for all five parking operators we track, month by month, from searches in New Zealand.
Share of searches by month for Wilson Parking, Care Park. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wilson Parking | ParkMate | Care Park | Secure Parking | Parkable |
|---|---|---|---|---|---|
| Nov 2025 | 78.8% | 10.1% | 3.9% | 4.2% | 3.1% |
| Dec 2025 | 84.2% | 7.9% | 3.4% | 2.4% | 2.1% |
| Jan 2026 | 80.2% | 9.1% | 4.7% | 3.6% | 2.4% |
| Feb 2026 | 80.7% | 8.4% | 4.8% | 2.9% | 3.1% |
| Mar 2026 | 78.8% | 9.5% | 5.8% | 2.8% | 3.1% |
| Apr 2026 | 78.4% | 9.9% | 5.7% | 3.1% | 2.9% |
| May 2026 | 74.8% | 11.6% | 6.6% | 3.6% | 3.3% |
| Jun 2026 | 75% | 11.6% | 5.5% | 3.5% | 4.3% |
| Jul 2026 | 74.3% | 11.5% | 5.5% | 4.4% | 4.3% |
| Aug 2026 | 75.2% | 11.6% | 5.7% | 4.1% | 3.3% |
| Sep 2026 | 76% | 11.4% | 5.6% | 3.6% | 3.4% |
| Oct 2026 | 76.1% | 11.9% | 5.6% | 3.4% | 3% |
How has branded search for Care Park and Wilson Parking changed in New Zealand over the last 12 months?
3 findings
- Wilson Parking was ahead of Care Park in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Care Park’s share of searches among parking operators in New Zealand moved from 3.9% to 5.6%, and its estimated monthly branded searches moved from 1.6K to 1.7K.
- Across the 12 months ending October 2026, Wilson Parking’s share of searches among parking operators in New Zealand moved from 78.8% to 76.1%, and its estimated monthly branded searches moved from 33.4K to 22.5K.
How did search popularity change for New Zealand parking operators in October 2026?
1 change
Wilson Parking’s share of searches among parking operators in New Zealand has gained ground for 3 months in a row, from 74.3% to 76.1% in October 2026.
How are Care Park’s and Wilson Parking’s branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Care Park’s and Wilson Parking’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Care Park
4 branded search terms
- care park
- care park app
- care park parking
- carepark
Wilson Parking
3 branded search terms
- wilson parking
- wilson parking app
- wilsonparking
Other head-to-heads among parking operators
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