Care Park vs ParkMate:Which is more popular in New Zealand?
In October 2026, ParkMate had more branded searches than Care Park among parking operators in New Zealand. ParkMate had about 3,500 branded searches, while Care Park had 1,660. ParkMate made up 11.9% of all parking operator searches we track, and Care Park accounted for 5.6%. When we asked ChatGPT and Google AI Overviews about parking operators, ParkMate appeared in all four answers and Care Park in two. Care Park was mentioned before ParkMate in two out of three answers.
Who do people search for more?
ParkMate, about 2 searches for every 1 for Care Park
Who does AI mention more?
ParkMate, mentioned in every answer we collected
Who does AI recommend more?
Care Park, named ahead of ParkMate in 2 of 3 answers
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Top parking operators in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, ParkMate appeared in all four answers. Care Park was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Care Park was listed before ParkMate in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Wilson Parking1st
Secure Parking2nd- ParkMate3rd
Parkable4th- Care Park5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- ParkMate4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Wilson Parking3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Parkable3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Care Park2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Secure Parking2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about parking operators
4 answers
Asked ChatGPT
“Which parking operator should I use in New Zealand?”
Asked ChatGPT
“What are the best parking operators in New Zealand?”
Asked ChatGPT
“What's the best parking operator in New Zealand for car parking?”
Searched Google, AI Overview
“parking app nz”
Searched Google, AI Overview
“parking in city”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Care Park or ParkMate more popular in search?
This chart shows how often people search Google for Care Park and ParkMate by name. Each line represents a brand's share of searches for all five parking operators we track, month by month, from searches in New Zealand.
Share of searches by month for ParkMate, Care Park. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wilson Parking | ParkMate | Care Park | Secure Parking | Parkable |
|---|---|---|---|---|---|
| Nov 2025 | 78.8% | 10.1% | 3.9% | 4.2% | 3.1% |
| Dec 2025 | 84.2% | 7.9% | 3.4% | 2.4% | 2.1% |
| Jan 2026 | 80.2% | 9.1% | 4.7% | 3.6% | 2.4% |
| Feb 2026 | 80.7% | 8.4% | 4.8% | 2.9% | 3.1% |
| Mar 2026 | 78.8% | 9.5% | 5.8% | 2.8% | 3.1% |
| Apr 2026 | 78.4% | 9.9% | 5.7% | 3.1% | 2.9% |
| May 2026 | 74.8% | 11.6% | 6.6% | 3.6% | 3.3% |
| Jun 2026 | 75% | 11.6% | 5.5% | 3.5% | 4.3% |
| Jul 2026 | 74.3% | 11.5% | 5.5% | 4.4% | 4.3% |
| Aug 2026 | 75.2% | 11.6% | 5.7% | 4.1% | 3.3% |
| Sep 2026 | 76% | 11.4% | 5.6% | 3.6% | 3.4% |
| Oct 2026 | 76.1% | 11.9% | 5.6% | 3.4% | 3% |
How has branded search for Care Park and ParkMate changed in New Zealand over the last 12 months?
3 findings
- ParkMate was ahead of Care Park in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Care Park’s share of searches among parking operators in New Zealand moved from 3.9% to 5.6%, and its estimated monthly branded searches moved from 1.6K to 1.7K.
- Across the 12 months ending October 2026, ParkMate’s share of searches among parking operators in New Zealand moved from 10.1% to 11.9%, and its estimated monthly branded searches moved from 4.3K to 3.5K.
How did search popularity change for New Zealand parking operators in October 2026?
1 change
Estimated monthly branded searches for ParkMate in New Zealand fell 18.4% over 12 measured months, from 4.3K to 3.5K in October 2026.
How are Care Park’s and ParkMate’s branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Care Park’s and ParkMate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among parking operators
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