How popular isParkMate in search?
In August 2026, there were an estimated 3.8K branded searches for ParkMate in New Zealand which is down 19.7% over the last 11 months. ParkMate holds 5.3% estimated Share of Search among New Zealand parking operators and is ranked 2nd of 4 competitors for search popularity.
Wilson Parking89.9%
ParkMate5.3%Secure Parking2.4%
Care Park2.3%
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Which parking operators compete with ParkMate?
Share of Search by month for Wilson Parking, ParkMate, Secure Parking, Care Park. The figures are in the table below the chart.
View monthly share of search table
| Month | Wilson Parking | ParkMate | Secure Parking | Care Park |
|---|---|---|---|---|
| Oct 2025 | 89.3% | 6% | 2.6% | 2.1% |
| Nov 2025 | 90.1% | 5.4% | 2.7% | 1.9% |
| Dec 2025 | 91.8% | 4.5% | 1.8% | 1.8% |
| Jan 2026 | 90% | 5.1% | 2.6% | 2.4% |
| Feb 2026 | 90.8% | 4.6% | 2.1% | 2.4% |
| Mar 2026 | 89.6% | 5.3% | 2.1% | 3% |
| Apr 2026 | 89.7% | 5.2% | 2.3% | 2.8% |
| May 2026 | 89.1% | 5.7% | 2.3% | 2.9% |
| Jun 2026 | 89.1% | 5.9% | 2.5% | 2.5% |
| Jul 2026 | 89.1% | 5.6% | 2.8% | 2.4% |
| Aug 2026 | 89.9% | 5.3% | 2.4% | 2.3% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 89.9% | 64.7K | +4.5% | +0.8 points | |
| 2, held 2nd | 5.3% | 3.8K | -2.1% | -0.3 points | |
| 3, held 3rd | 2.4% | 1.8K | -10.2% | -0.4 points | |
| 4, held 4th | 2.3% | 1.7K | 0% | -0.1 points |
89.9%
held 1st · 64.7K estimated branded searches · +4.5% vs prior month · +0.8 points
2.
ParkMate5.3%
held 2nd · 3.8K estimated branded searches · -2.1% vs prior month · -0.3 points
2.4%
held 3rd · 1.8K estimated branded searches · -10.2% vs prior month · -0.4 points
2.3%
held 4th · 1.7K estimated branded searches · 0% vs prior month · -0.1 points
Compare search popularity between ParkMate and its closest rivals
How has branded search demand for ParkMate changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for ParkMate in New Zealand fell from 4.8K to 3.8K.
- Across the 11 months ending August 2026, ParkMate’s estimated Share of Search among parking operators in New Zealand decreased from 6% to 5.3%.
- Across the 11 months ending August 2026, ParkMate’s estimated Share of Search among parking operators in New Zealand peaked at 6% in October 2025 and was lowest at 4.5% in December 2025.
How did search popularity change for New Zealand parking operators in August 2026?
4 changes
In August 2026, Wilson Parking gained estimated Share of Search among parking operators in New Zealand, from 89.1% to 89.9%.
Care Park’s estimated Share of Search among parking operators in New Zealand has lost ground for 3 months in a row, from 2.9% to 2.3% in August 2026.
Estimated monthly branded searches for ParkMate in New Zealand fell 19.7% over 11 measured months, from 4.8K to 3.8K in August 2026.
Estimated monthly branded searches for Secure Parking in New Zealand fell 14.1% over 11 measured months, from 2K to 1.8K in August 2026.
How is ParkMate measured?
Brandwave collects information about searches that people make online using ParkMate’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- parkmate
- parkmate app
- parkmate co nz
- parkmate near me
- parkmate nz
- parkmate parking
- parkmate wilson
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Is ParkMate your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.