How popular isParkable?
In October 2026, people searched for Parkable by name about 880 times in New Zealand, a 32.3% decrease from the previous year. These searches made up 3% of all New Zealand parking operator searches, placing Parkable fifth out of five operators. When we asked both ChatGPT and Google AI Overviews about parking operators, Parkable appeared in three of the four answers and was the fourth most recommended of the five.
Parkable is the fifth most searched of 5 competitors and the fourth most recommended in the AI answers we collected.
Wilson ParkingShare of searches 76.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
ParkMateShare of searches 11.9%Mentioned in 4 of 4 AI answersPlace in AI recommendations 3rd
Care ParkShare of searches 5.6%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
Secure ParkingShare of searches 3.4%Mentioned in 2 of 4 AI answersPlace in AI recommendations 2nd
ParkableShare of searches 3%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th
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Top parking operators in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Parkable was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Parkable is the fourth most recommended of the five.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Wilson Parking1st
Secure Parking2nd
ParkMate3rd
Parkable4th
Care Park5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
ParkMate4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Wilson Parking3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Parkable3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Care Park2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Secure Parking2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about parking operators
4 answers
Asked ChatGPT
“Which parking operator should I use in New Zealand?”
Asked ChatGPT
“What are the best parking operators in New Zealand?”
Asked ChatGPT
“What's the best parking operator in New Zealand for car parking?”
Searched Google, AI Overview
“parking app nz”
Searched Google, AI Overview
“parking in city”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for Parkable compared with other New Zealand parking operators?
Share of searches by month for Wilson Parking, ParkMate, Care Park, Secure Parking, Parkable. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wilson Parking | ParkMate | Care Park | Secure Parking | Parkable |
|---|---|---|---|---|---|
| Nov 2025 | 78.8% | 10.1% | 3.9% | 4.2% | 3.1% |
| Dec 2025 | 84.2% | 7.9% | 3.4% | 2.4% | 2.1% |
| Jan 2026 | 80.2% | 9.1% | 4.7% | 3.6% | 2.4% |
| Feb 2026 | 80.7% | 8.4% | 4.8% | 2.9% | 3.1% |
| Mar 2026 | 78.8% | 9.5% | 5.8% | 2.8% | 3.1% |
| Apr 2026 | 78.4% | 9.9% | 5.7% | 3.1% | 2.9% |
| May 2026 | 74.8% | 11.6% | 6.6% | 3.6% | 3.3% |
| Jun 2026 | 75% | 11.6% | 5.5% | 3.5% | 4.3% |
| Jul 2026 | 74.3% | 11.5% | 5.5% | 4.4% | 4.3% |
| Aug 2026 | 75.2% | 11.6% | 5.7% | 4.1% | 3.3% |
| Sep 2026 | 76% | 11.4% | 5.6% | 3.6% | 3.4% |
| Oct 2026 | 76.1% | 11.9% | 5.6% | 3.4% | 3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76.1% | 22.5K | 0% | +0.2 points | |
| 2, held 2nd | 11.9% | 3.5K | +3.6% | +0.4 points | |
| 3, held 3rd | 5.6% | 1.7K | 0% | 0 points | |
| 4, held 4th | 3.4% | 1K | -5.7% | -0.2 points | |
| 5, held 5th | 3% | 880 | -12% | -0.4 points |
76.1%
Held 1st. 22.5K estimated branded searches, 0% vs prior month. Share +0.2 points.
2.
ParkMate11.9%
Held 2nd. 3.5K estimated branded searches, +3.6% vs prior month. Share +0.4 points.
5.6%
Held 3rd. 1.7K estimated branded searches, 0% vs prior month. Share 0 points.
3.4%
Held 4th. 1K estimated branded searches, -5.7% vs prior month. Share -0.2 points.
5.
Parkable3%
Held 5th. 880 estimated branded searches, -12% vs prior month. Share -0.4 points.
Compare popularity between Parkable and its closest rivals
Every comparison with Parkable
4 comparisons
How has branded search demand for Parkable changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Parkable in New Zealand fell from 1.3K to 880.
- Across the 12 months ending October 2026, Parkable’s share of searches among parking operators in New Zealand peaked at 4.3% in June 2026 and was lowest at 2.1% in December 2025.
How did search popularity change for New Zealand parking operators in October 2026?
4 changes

Wilson Parking’s share of searches among parking operators in New Zealand has gained ground for 3 months in a row, from 74.3% to 76.1% in October 2026.

Secure Parking’s share of searches among parking operators in New Zealand has lost ground for 3 months in a row, from 4.4% to 3.4% in October 2026.

Estimated monthly branded searches for Parkable in New Zealand fell 32.3% over 12 measured months, from 1.3K to 880 in October 2026.

Estimated monthly branded searches for ParkMate in New Zealand fell 18.4% over 12 measured months, from 4.3K to 3.5K in October 2026.
How are Parkable’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Parkable’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- parkable
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