Capsule CRM vs Pipedrive:Which is more popular by branded search in New Zealand?
In August 2026, Pipedrive had more branded searches than Capsule CRM among CRM platforms in New Zealand. Pipedrive was estimated to have 2.5K branded searches compared to Capsule CRM’s 230, and held a 10.8% Share of Search versus Capsule CRM’s 0.98%.
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Which is more popular in search, Capsule CRM or Pipedrive?
Compare the CRM platforms New Zealand businesses manage customers and sales pipelines with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Pipedrive, Capsule CRM. The figures are in the table below the chart.
View monthly share of search table
| Month | HubSpot | Salesforce | Pipedrive | Microsoft Dynamics 365 | Zoho CRM | Capsule CRM | Freshsales | Insightly |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.1% | 33.6% | 13.5% | 8.7% | 6.1% | 0.66% | 0.49% | 0.75% |
| Nov 2025 | 38% | 33.1% | 12.2% | 9.1% | 5.1% | 1% | 0.43% | 1% |
| Dec 2025 | 37% | 33.8% | 11.6% | 9% | 6.4% | 1% | 0.48% | 0.82% |
| Jan 2026 | 42.9% | 29.6% | 11% | 8.9% | 5.5% | 0.94% | 0.47% | 0.68% |
| Feb 2026 | 36.6% | 34.5% | 11.3% | 9.7% | 6.1% | 0.84% | 0.48% | 0.57% |
| Mar 2026 | 41.1% | 30.7% | 10.2% | 9.5% | 6.7% | 0.86% | 0.47% | 0.51% |
| Apr 2026 | 43% | 27.7% | 11.4% | 8.8% | 7.3% | 0.97% | 0.26% | 0.4% |
| May 2026 | 39.6% | 32.9% | 10.1% | 9.2% | 6.6% | 0.93% | 0.35% | 0.35% |
| Jun 2026 | 42.8% | 31.3% | 9.4% | 8.7% | 6.4% | 0.79% | 0.22% | 0.36% |
| Jul 2026 | 38.1% | 33% | 10% | 10.3% | 6.6% | 1.1% | 0.47% | 0.38% |
| Aug 2026 | 39.8% | 30.7% | 10.8% | 9.6% | 7.2% | 0.98% | 0.42% | 0.42% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the Capsule CRM and Pipedrive comparison changed over the last 12 months?
3 findings
- Pipedrive was ahead of Capsule CRM in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Capsule CRM’s estimated Share of Search among CRM platforms in New Zealand moved from 0.66% to 0.98%, and its estimated monthly branded searches moved from 150 to 230.
- Across the 11 months ending August 2026, Pipedrive’s estimated Share of Search among CRM platforms in New Zealand moved from 13.5% to 10.8%, and its estimated monthly branded searches moved from 3.1K to 2.5K.
How did search popularity change for New Zealand CRM platforms in August 2026?
2 changes

In August 2026, Pipedrive overtook Microsoft Dynamics 365 to rank 3rd among CRM platforms in New Zealand, at 10.8%.

Estimated monthly branded searches for Capsule CRM in New Zealand rose 53.3% over 11 measured months, from 150 to 230 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Capsule CRM’s and Pipedrive’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Capsule CRM
6 branded search terms
- capsule crm
- capsule crm pricing
- capsule crm software
- capsulecrm
- capsulecrm com
- capsulecrm pricing
Pipedrive
7 branded search terms
- pipedrive
- pipedrive api
- pipedrive crm
- pipedrive near me
- pipedrive nz
- pipedrive pricing
- pipedrive software

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.