Brandwave

Coco & Eve vs Isle of Paradise:Which is more popular?

In September 2026, Isle of Paradise had more branded searches than Coco & Eve among self tanner brands in New Zealand. Isle of Paradise had about 630 branded searches, while Coco & Eve had 240. Isle of Paradise made up 9.6% of all self tanner brand searches we track, and Coco & Eve accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about self tanner brands, neither Coco & Eve nor Isle of Paradise appeared in any of the five answers.

Among self tanner brands in New Zealand in September 2026

Who do people search for more?

Isle of Paradise, about 3 searches for every 1 for Coco & Eve

Isle of Paradise 630 searchesCoco & Eve 240 searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Coco & Eve in 0 of 5Isle of Paradise in 0 of 5

Follow Coco & Eve vs Isle of Paradise and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top self tanner brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Coco & Eve nor Isle of Paradise showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bondi Sands1st
  2. Loving Tan2nd
  3. Isle of Paradise–
  4. Coco & Eve–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bondi Sands5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Loving Tan3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Isle of Paradise0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Coco & Eve0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about self tanner brands

5 answers
  • Asked ChatGPT

    “Which self tanner brand should I buy in New Zealand?”

    1. 1Bondi Sands
    2. 2Loving Tan
  • Asked ChatGPT

    “What are the best self tanner brands in New Zealand?”

    1. 1Bondi Sands
    2. 2Loving Tan
  • Asked ChatGPT

    “What's the best self tanner brand in New Zealand for a natural glow?”

    1. 1Bondi Sands
  • Searched Google, AI Overview

    “best self tanner”

    1. 1Loving Tan
    2. 2Bondi Sands
  • Searched Google, AI Overview

    “fake tan for pale skin”

    1. 1Bondi Sands

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Coco & Eve or Isle of Paradise more popular in search?

This chart shows how often people search Google for Coco & Eve and Isle of Paradise by name. Each line represents a brand's share of searches for all four self tanner brands we track, month by month, from searches in New Zealand.

Coco & Eve and Isle of Paradise among self tanner brands in New Zealand, by month

Share of searches by month for Isle of Paradise, Coco & Eve. The figures are in the table below the chart.

View monthly share of searches table
MonthBondi SandsLoving TanIsle of ParadiseCoco & Eve
Oct 202574.2%15.8%4.9%5.1%
Nov 202576.5%15.7%3.5%4.3%
Dec 202576.1%15.5%4.7%3.7%
Jan 202670.9%18.8%5%5.3%
Feb 202659.6%32%4.3%4.1%
Mar 202664.5%25.6%4.2%5.7%
Apr 202659%33%4%4%
May 202664%27.7%4.2%4.2%
Jun 202664.4%27.3%2.2%6.2%
Jul 202667%25.6%2.8%4.7%
Aug 202670%24.1%2.1%3.8%
Sep 202664%22.7%9.6%3.7%

How has the Coco & Eve and Isle of Paradise comparison changed over the last 12 months?

3 findings
  • The lead changed hands 5 times in the 12 months ending September 2026: Isle of Paradise took it in December 2025, Coco & Eve took it in January 2026, Isle of Paradise took it in February 2026, Coco & Eve took it in March 2026, Isle of Paradise took it in September 2026.
  • Across the 12 months ending September 2026, Coco & Eve’s share of searches among self tanner brands in New Zealand moved from 5.1% to 3.7%, and its estimated monthly branded searches moved from 320 to 240.
  • Across the 12 months ending September 2026, Isle of Paradise’s share of searches among self tanner brands in New Zealand moved from 4.9% to 9.6%, and its estimated monthly branded searches moved from 310 to 630.

How did search popularity change for New Zealand self tanner brands in September 2026?

2 changes
  1. In September 2026, Isle of Paradise overtook Coco & Eve to rank 3rd among self tanner brands in New Zealand, with 9.6% of the searches.

  2. Coco & Eve’s share of searches among self tanner brands in New Zealand has lost ground for 3 months in a row, from 6.2% to 3.7% in September 2026.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Coco & Eve’s and Isle of Paradise’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Coco & Eve

4 branded search terms

  • Coco & Eve
  • coco and eve
  • coco eve
  • cocoeve

Isle of Paradise

4 branded search terms

  • isle of paradise
  • isle of paradise mousse
  • isle of paradise tan
  • isle of paradise tanner

How the Brand Demand Index is measured

Other head-to-heads among self tanner brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.