How popular isCoco & Eve?
In September 2026, people searched for Coco & Eve by name about 240 times in New Zealand, a 25% decrease from the previous year. These searches made up 3.7% of all New Zealand self tanner brand searches, placing Coco & Eve fourth out of four brands. When we asked both ChatGPT and Google AI Overviews about self tanner brands, Coco & Eve did not appear in any of the answers.
Coco & Eve is the fourth most searched of 4 competitors and not listed in any AI answer.
Bondi SandsShare of searches 64%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Loving TanShare of searches 22.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd- Isle of ParadiseShare of searches 9.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Coco & EveShare of searches 3.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top self tanner brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Coco & Eve did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Bondi Sands5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Loving Tan3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Isle of Paradise0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Coco & Eve0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about self tanner brands
5 answers
Asked ChatGPT
“Which self tanner brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best self tanner brands in New Zealand?”
Asked ChatGPT
“What's the best self tanner brand in New Zealand for a natural glow?”
Searched Google, AI Overview
“best self tanner”
Searched Google, AI Overview
“fake tan for pale skin”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which self tanner brands compete with Coco & Eve?
Share of searches by month for Bondi Sands, Loving Tan, Isle of Paradise, Coco & Eve. The figures are in the table below the chart.
View monthly share of searches table
| Month | Bondi Sands | Loving Tan | Isle of Paradise | Coco & Eve |
|---|---|---|---|---|
| Oct 2025 | 74.2% | 15.8% | 4.9% | 5.1% |
| Nov 2025 | 76.5% | 15.7% | 3.5% | 4.3% |
| Dec 2025 | 76.1% | 15.5% | 4.7% | 3.7% |
| Jan 2026 | 70.9% | 18.8% | 5% | 5.3% |
| Feb 2026 | 59.6% | 32% | 4.3% | 4.1% |
| Mar 2026 | 64.5% | 25.6% | 4.2% | 5.7% |
| Apr 2026 | 59% | 33% | 4% | 4% |
| May 2026 | 64% | 27.7% | 4.2% | 4.2% |
| Jun 2026 | 64.4% | 27.3% | 2.2% | 6.2% |
| Jul 2026 | 67% | 25.6% | 2.8% | 4.7% |
| Aug 2026 | 70% | 24.1% | 2.1% | 3.8% |
| Sep 2026 | 64% | 22.7% | 9.6% | 3.7% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64% | 4.2K | +25.1% | -6 points | |
| 2, held 2nd | 22.7% | 1.5K | +28.7% | -1.4 points | |
| 3, moved from 4th to 3rd | 9.6% | 630 | +530% | +7.6 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 3.7% | 240 | +33.3% | -0.1 pointsmoved from 3rd to 4th |
64%
Held 1st. 4.2K estimated branded searches, +25.1% vs prior month. Share -6 points.
22.7%
Held 2nd. 1.5K estimated branded searches, +28.7% vs prior month. Share -1.4 points.
9.6%
Moved from 4th to 3rd. 630 estimated branded searches, +530% vs prior month. Share +7.6 points.
3.7%
Moved from 3rd to 4th. 240 estimated branded searches, +33.3% vs prior month. Share -0.1 points.
Compare popularity between Coco & Eve and its closest rivals
Every comparison with Coco & Eve
8 comparisons
How has branded search demand for Coco & Eve changed in New Zealand over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Coco & Eve in New Zealand fell from 320 to 240.
- Across the 12 months ending September 2026, Coco & Eve’s share of searches among self tanner brands in New Zealand decreased from 5.1% to 3.7%.
- Across the 12 months ending September 2026, Coco & Eve’s share of searches among self tanner brands in New Zealand peaked at 6.2% in June 2026 and was lowest at 3.7% in September 2026.
- Across the 12 months ending September 2026, Coco & Eve fell from 3rd to 4th among self tanner brands in New Zealand.
How did search popularity change for New Zealand self tanner brands in September 2026?
4 changes
In September 2026, Isle of Paradise overtook Coco & Eve to rank 3rd among self tanner brands in New Zealand, with 9.6% of the searches.
In September 2026, Bondi Sands lost share of searches among self tanner brands in New Zealand, from 70% to 64%.
In September 2026, Loving Tan lost share of searches among self tanner brands in New Zealand, from 24.1% to 22.7%.
Coco & Eve’s share of searches among self tanner brands in New Zealand has lost ground for 3 months in a row, from 6.2% to 3.7% in September 2026.
How are Coco & Eve’s branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Coco & Eve’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- Coco & Eve
- coco and eve
- coco eve
- cocoeve
Do you work for Coco & Eve? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Coco & Eve compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| self-tan brands | 8th of 10 | 2.2% | Show ranking |
| Self tanner brands | 4th of 4 | 3.7% | Shown above |
Is Coco & Eve your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.