Brandwave

How popular isCoco & Eve in search?

In August 2026, there were an estimated 250 branded searches for Coco & Eve in New Zealand which is down 44.4% over the last 11 months. Coco & Eve holds 1.6% estimated Share of Search among New Zealand self-tan brands and is ranked 7th of 9 competitors for search popularity.

Share of Search, August 2026
  1. Bondi Sands56.9%
  2. Eco Tan12%
  3. Bali Body11.9%
  4. Loving Tan10.6%
  5. St.Tropez2.7%
  6. Isle of Paradise2%
  7. Coco & Eve1.6%
  8. Tan-Luxe1.3%
  9. Tanologist1%
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Which self-tan brands compete with Coco & Eve?

Coco & Eve against self-tan brands in New Zealand, by month

Share of Search by month for Bondi Sands, Eco Tan, Bali Body, Loving Tan, St.Tropez, Isle of Paradise, Coco & Eve. The figures are in the table below the chart.

View monthly share of search table
MonthBondi SandsEco TanBali BodyLoving TanSt.TropezIsle of ParadiseCoco & EveTan-LuxeTanologist
Oct 202551.9%17%12.1%8.4%4.2%2.8%2.4%0.68%0.47%
Nov 202554.5%17.8%10.9%8.1%3.2%2.2%2%0.86%0.45%
Dec 202556.5%14.3%11.9%7.8%3.8%2.9%1.7%0.78%0.41%
Jan 202653.7%13.1%13.1%8.8%3.9%2.9%2.4%1.4%0.62%
Feb 202652.7%10.5%10.1%16.7%3.5%3%2.1%0.91%0.41%
Mar 202653.4%11.1%11.7%13.4%3.6%2.8%2.7%0.98%0.36%
Apr 202653.9%9.3%9.5%16.9%3.3%2.8%2.4%1%0.69%
May 202659.4%8.3%9.2%12.3%3%3.7%1.8%1.5%0.8%
Jun 202658.1%9.2%10.1%11.8%2.7%3.1%2.3%2%0.67%
Jul 202659.8%9.6%9.4%11%2.8%2.7%1.9%2.3%0.46%
Aug 202656.9%12%11.9%10.6%2.7%2%1.6%1.3%1%
Sep 2026—————————
  1. held 1st · 9K estimated branded searches · -1.3% vs prior month · -3 points

  2. 2.Eco Tan

    12%

    moved from 3rd to 2nd · 1.9K estimated branded searches · +30.1% vs prior month · +2.4 points

  3. 3.Bali Body

    11.9%

    moved from 4th to 3rd · 1.9K estimated branded searches · +30.6% vs prior month · +2.4 points

  4. 4.Loving Tan

    10.6%

    moved from 2nd to 4th · 1.7K estimated branded searches · +0.6% vs prior month · -0.3 points

  5. 5.St.Tropez

    2.7%

    held 5th · 430 estimated branded searches · 0% vs prior month · -0.1 points

  6. held 6th · 320 estimated branded searches · -22% vs prior month · -0.7 points

  7. moved from 8th to 7th · 250 estimated branded searches · -13.8% vs prior month · -0.3 points

  8. 8.Tan-Luxe

    1.3%

    moved from 7th to 8th · 200 estimated branded searches · -42.9% vs prior month · -1 points

  9. held 9th · 160 estimated branded searches · +128.6% vs prior month · +0.6 points

Compare search popularity between Coco & Eve and its closest rivals

How has branded search demand for Coco & Eve changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Coco & Eve in New Zealand fell from 450 to 250.
  • Across the 11 months ending August 2026, Coco & Eve’s estimated Share of Search among self-tan brands in New Zealand decreased from 2.4% to 1.6%.
  • Across the 11 months ending August 2026, Coco & Eve’s estimated Share of Search among self-tan brands in New Zealand peaked at 2.7% in March 2026 and was lowest at 1.6% in August 2026.

How did search popularity change for New Zealand self-tan brands in August 2026?

  1. In August 2026, Eco Tan overtook Loving Tan to rank 2nd among self-tan brands in New Zealand, at 12%.

  2. In August 2026, Bali Body overtook Loving Tan to rank 3rd among self-tan brands in New Zealand, at 11.9%.

  3. In August 2026, Tanologist gained estimated Share of Search among self-tan brands in New Zealand, from 0.46% to 1%.

  4. In August 2026, Bondi Sands lost estimated Share of Search among self-tan brands in New Zealand, from 59.8% to 56.9%.

  5. In August 2026, Tan-Luxe lost estimated Share of Search among self-tan brands in New Zealand, from 2.3% to 1.3%.

  6. In August 2026, Isle of Paradise lost estimated Share of Search among self-tan brands in New Zealand, from 2.7% to 2%.

How is Coco & Eve measured?

Brandwave collects information about searches that people make online using Coco & Eve’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • Coco & Eve
  • coco and eve
  • coco and eve nz
  • coco and eve tan

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How the Brand Demand Index is measured

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Is Coco & Eve your brand?

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