Intex vs Ocean Kayak:Which is more popular?
In September 2026, Intex had more branded searches than Ocean Kayak among kayak brands in New Zealand. Intex had about 320 branded searches, while Ocean Kayak had 170. Intex made up 21.9% of all kayak brand searches we track, and Ocean Kayak accounted for 11.6%. When we asked ChatGPT and Google AI Overviews about kayak brands, Ocean Kayak appeared in three of the four answers and Intex in none.
Who do people search for more?
Intex, about 88% more searches than Ocean Kayak
Who does AI mention more?
Ocean Kayak, mentioned in 3 of 4 answers, Intex in 0
Who does AI recommend more?
Ocean Kayak, the only one of the two named
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Top kayak brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Ocean Kayak was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Intex did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Viking Kayaks4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Ocean Kayak3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Mission Kayaking2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Feelfree2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Intex0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Hobie0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about kayak brands
4 answers
Asked ChatGPT
“Which kayak brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best kayak brands in New Zealand?”
Asked ChatGPT
“What's the best kayak brand in New Zealand for fishing trips?”
Searched Google, AI Overview
“fishing kayak nz”
Searched Google, AI Overview
“inflatable kayak nz”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Intex or Ocean Kayak more popular in search?
This chart shows how often people search Google for Intex and Ocean Kayak by name. Each line represents a brand's share of searches for all six kayak brands we track, month by month, from searches in New Zealand.
Share of searches by month for Intex, Ocean Kayak. The figures are in the table below the chart.
View monthly share of searches table
| Month | Viking Kayaks | Intex | Mission Kayaking | Ocean Kayak | Feelfree | Hobie |
|---|---|---|---|---|---|---|
| Oct 2025 | 36.9% | 20% | 13.8% | 10.6% | 14.4% | 4.4% |
| Nov 2025 | 40.7% | 19.5% | 10.6% | 13% | 11.8% | 4.5% |
| Dec 2025 | 45.9% | 17.9% | 12.4% | 13.3% | 6.4% | 4.1% |
| Jan 2026 | 45% | 14.4% | 11.7% | 17.1% | 6.8% | 5% |
| Feb 2026 | 40.8% | 14.3% | 15% | 15% | 10.9% | 4.1% |
| Mar 2026 | 39.5% | 21.1% | 13.8% | 11.2% | 9.9% | 4.6% |
| Apr 2026 | 42.9% | 18.8% | 9.8% | 12.5% | 10.7% | 5.4% |
| May 2026 | 46.5% | 20.2% | 8.5% | 10.9% | 9.3% | 4.7% |
| Jun 2026 | 39.4% | 26.3% | 11.1% | 10.1% | 8.1% | 5.1% |
| Jul 2026 | 35.1% | 23.4% | 9.9% | 10.8% | 16.2% | 4.5% |
| Aug 2026 | 40.2% | 21.3% | 13.9% | 10.7% | 9% | 4.9% |
| Sep 2026 | 41.1% | 21.9% | 14.4% | 11.6% | 7.5% | 3.4% |
How has the Intex and Ocean Kayak comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Ocean Kayak took it in January 2026, Intex took it in March 2026.
- Across the 12 months ending September 2026, Intex’s share of searches among kayak brands in New Zealand moved from 20% to 21.9%, and its estimated monthly branded searches held steady at 320.
- Across the 12 months ending September 2026, Ocean Kayak’s share of searches among kayak brands in New Zealand moved from 10.6% to 11.6%, and its estimated monthly branded searches held steady at 170.
How did search popularity change for New Zealand kayak brands in September 2026?
2 changes

In September 2026, Ocean Kayak gained share of searches among kayak brands in New Zealand, from 10.7% to 11.6%.

In September 2026, Intex gained share of searches among kayak brands in New Zealand, from 21.3% to 21.9%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Intex’s and Ocean Kayak’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Intex
1 branded search term
- intex
Ocean Kayak
3 branded search terms
- ocean kayak
- ocean kayak frenzy
- ocean kayak prowler
Other head-to-heads among kayak brands

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