How popular isIntex?
In September 2026, people searched for Intex by name about 710 times in New Zealand, an 11.3% decrease from the previous year. These searches made up 11.5% of all New Zealand sand filter brand searches, placing Intex third out of seven brands. When we asked both ChatGPT and Google AI Overviews about sand filter brands, Intex did not appear in any of the answers.
Intex is the third most searched of 7 competitors and not listed in any AI answer.
JacuzziShare of searches 40.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
BestwayShare of searches 36.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
IntexShare of searches 11.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
WatercoShare of searches 7.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
DaveyShare of searches 3.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
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Top sand filter brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Intex did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Waterco4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Davey4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- AstralPool4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bestway2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Hayward1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Jacuzzi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Intex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about sand filter brands
5 answers
Asked ChatGPT
“Which sand filter brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best sand filter brands in New Zealand?”
Asked ChatGPT
“What's the best sand filter brand in New Zealand for a swimming pool?”
Searched Google, AI Overview
“pool sand filter nz”
Searched Google, AI Overview
“pool filter system”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which sand filter brands compete with Intex?
Share of searches by month for Jacuzzi, Bestway, Intex, Waterco, Davey. The figures are in the table below the chart.
View monthly share of searches table
| Month | Jacuzzi | Bestway | Intex | Waterco | Davey | AstralPool | Hayward |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 35% | 45.3% | 10% | 6% | 3.3% | 0.38% | 0.13% |
| Nov 2025 | 16.5% | 67.8% | 10.5% | 3.5% | 1.5% | 0.18% | 0.06% |
| Dec 2025 | 14.8% | 72.4% | 8.9% | 2.5% | 1.1% | 0.11% | 0.05% |
| Jan 2026 | 22.3% | 61.3% | 8.9% | 4.7% | 2.5% | 0.2% | 0.1% |
| Feb 2026 | 42.4% | 37.8% | 8.5% | 7.1% | 3.8% | 0.18% | 0.18% |
| Mar 2026 | 51.2% | 24.5% | 9.4% | 9.8% | 4.3% | 0.61% | 0.2% |
| Apr 2026 | 61.3% | 17.2% | 7.7% | 7.7% | 5.1% | 0.73% | 0.24% |
| May 2026 | 60.9% | 16.9% | 8.8% | 7.6% | 5% | 0.48% | 0.24% |
| Jun 2026 | 57.5% | 18.7% | 9.3% | 9.1% | 4.9% | 0.23% | 0.23% |
| Jul 2026 | 58.4% | 19.4% | 9.1% | 8.9% | 3.2% | 0.68% | 0.23% |
| Aug 2026 | 51.1% | 28.3% | 8.6% | 6.9% | 4.5% | 0.43% | 0.21% |
| Sep 2026 | 40.2% | 36.9% | 11.5% | 7.7% | 3.4% | 0.16% | 0.16% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.2% | 2.5K | +4.6% | -10.9 points | |
| 2, held 2nd | 36.9% | 2.3K | +73.5% | +8.6 points | |
| 3, held 3rd | 11.5% | 710 | +77.5% | +2.9 points | |
| 4, held 4th | 7.7% | 480 | +50% | +0.9 points | |
| 5, held 5th | 3.4% | 210 | 0% | -1.1 points | |
| 6, held 6th | 0.16% | 10 | -50% | -0.3 points | |
| 7, held 7th | 0.16% | 10 | 0% | -0.1 points |
1.
Jacuzzi40.2%
Held 1st. 2.5K estimated branded searches, +4.6% vs prior month. Share -10.9 points.
2.
Bestway36.9%
Held 2nd. 2.3K estimated branded searches, +73.5% vs prior month. Share +8.6 points.
3.
Intex11.5%
Held 3rd. 710 estimated branded searches, +77.5% vs prior month. Share +2.9 points.
4.
Waterco7.7%
Held 4th. 480 estimated branded searches, +50% vs prior month. Share +0.9 points.
5.
Davey3.4%
Held 5th. 210 estimated branded searches, 0% vs prior month. Share -1.1 points.
0.16%
Held 6th. 10 estimated branded searches, -50% vs prior month. Share -0.3 points.
7.
Hayward0.16%
Held 7th. 10 estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare popularity between Intex and its closest rivals
Every comparison with Intex
17 comparisons
How has branded search demand for Intex changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Intex in New Zealand fell from 800 to 710.
- Across the 12 months ending September 2026, Intex’s share of searches among sand filter brands in New Zealand increased from 10% to 11.5%.
- Across the 12 months ending September 2026, Intex’s share of searches among sand filter brands in New Zealand peaked at 11.5% in September 2026 and was lowest at 7.7% in April 2026.
How did search popularity change for New Zealand sand filter brands in September 2026?
6 changes

In September 2026, Bestway gained share of searches among sand filter brands in New Zealand, from 28.3% to 36.9%.

In September 2026, Intex gained share of searches among sand filter brands in New Zealand, from 8.6% to 11.5%.

In September 2026, Waterco gained share of searches among sand filter brands in New Zealand, from 6.9% to 7.7%.

In September 2026, Jacuzzi lost share of searches among sand filter brands in New Zealand, from 51.1% to 40.2%.

In September 2026, Davey lost share of searches among sand filter brands in New Zealand, from 4.5% to 3.4%.
Estimated monthly branded searches for AstralPool in New Zealand fell 66.7% over 12 measured months, from 30 to 10 in September 2026.
How are Intex’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Intex’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- intex
- intex pool
Do you work for Intex? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Intex compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Sand filter brands | 3rd of 7 | 11.5% | Shown above |
| Kids play equipment brands | 5th of 12 | 12% | Show ranking |
| Air mattress brands | 2nd of 4 | 19.2% | Show ranking |
| Inflatable pool brands | 2nd of 2 | 23.7% | Show ranking |
| Kayak brands | 2nd of 6 | 21.9% | Show ranking |

Is Intex your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.