How popular isIntex?
In September 2026, people searched for Intex by name about 710 times in New Zealand, an 11.3% decrease from the previous year. These searches made up 23.7% of all New Zealand inflatable pool brand searches, placing Intex second out of two brands. When we asked both ChatGPT and Google AI Overviews about inflatable pool brands, Intex appeared in three of the five answers and was the most recommended of the two.
Intex is the second most searched of 2 competitors and the most recommended in AI answers.
BestwayShare of searches 76.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
IntexShare of searches 23.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
Follow Intex and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top inflatable pool brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Intex was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Intex is the most recommended of the two.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
See every answer about inflatable pool brands
5 answers
Asked ChatGPT
“Which inflatable pool brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best inflatable pool brands in New Zealand?”
Asked ChatGPT
“What's the best inflatable pool brand in New Zealand for a backyard summer?”
Searched Google, AI Overview
“best inflatable pool”
Searched Google, AI Overview
“inflatable pool for backyard”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which inflatable pool brands compete with Intex?
Share of searches by month for Bestway, Intex. The figures are in the table below the chart.
View monthly share of searches table
| Month | Bestway | Intex |
|---|---|---|
| Oct 2025 | 81.9% | 18.1% |
| Nov 2025 | 86.6% | 13.4% |
| Dec 2025 | 89% | 11% |
| Jan 2026 | 87.3% | 12.7% |
| Feb 2026 | 81.6% | 18.4% |
| Mar 2026 | 72.3% | 27.7% |
| Apr 2026 | 68.9% | 31.1% |
| May 2026 | 65.7% | 34.3% |
| Jun 2026 | 66.7% | 33.3% |
| Jul 2026 | 68% | 32% |
| Aug 2026 | 76.7% | 23.3% |
| Sep 2026 | 76.3% | 23.7% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76.3% | 2.3K | +73.5% | -0.4 points | |
| 2, held 2nd | 23.7% | 710 | +77.5% | +0.4 points |
Compare popularity between Intex and its closest rivals
Every comparison with Intex
17 comparisons
How has branded search demand for Intex changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Intex in New Zealand fell from 800 to 710.
- Across the 12 months ending September 2026, Intex’s share of searches among inflatable pool brands in New Zealand increased from 18.1% to 23.7%.
- Across the 12 months ending September 2026, Intex’s share of searches among inflatable pool brands in New Zealand peaked at 34.3% in May 2026 and was lowest at 11% in December 2025.
How did search popularity change for New Zealand inflatable pool brands in September 2026?
2 changes

Estimated monthly branded searches for Bestway in New Zealand fell 36.7% over 12 measured months, from 3.6K to 2.3K in September 2026.

Estimated monthly branded searches for Intex in New Zealand fell 11.3% over 12 measured months, from 800 to 710 in September 2026.
How are Intex’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Intex’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- intex
- intex pool
Do you work for Intex? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Intex compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Sand filter brands | 3rd of 7 | 11.5% | Show ranking |
| Kids play equipment brands | 5th of 12 | 12% | Show ranking |
| Air mattress brands | 2nd of 4 | 19.2% | Show ranking |
| Inflatable pool brands | 2nd of 2 | 23.7% | Shown above |
| Kayak brands | 2nd of 6 | 21.9% | Show ranking |

Is Intex your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.