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Help desk software in New Zealand:Which brands are most popular in search?

In August 2026, Zendesk was the most searched among help desk software in New Zealand, with an estimated 1.2K branded searches and 45.7% estimated Share of Search within this set.

Share of Search, August 2026
  1. Zendesk45.7%
  2. Gorgias19.4%
  3. Freshdesk14%
  4. Zoho Desk13.2%
  5. Help Scout5.8%
  6. Intercom1.9%

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Share of SearchLeaderboard

Compare the customer support and help desk software New Zealand businesses use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among help desk software in New Zealand, by month

Share of Search by month for Zendesk, Gorgias, Freshdesk, Zoho Desk, Help Scout. The figures are in the table below the chart.

View monthly share of search table
MonthZendeskGorgiasFreshdeskZoho DeskHelp ScoutIntercom
Oct 202550.3%11.9%14.6%14.3%6.5%2.4%
Nov 202545%16%16%13%7.3%2.7%
Dec 202545.6%14.9%15.8%14.5%6.6%2.6%
Jan 202647.1%16.8%14.3%13.9%5.3%2.5%
Feb 202647.6%16.3%14.3%13.9%5.6%2.4%
Mar 202644.6%16.1%16.1%15.4%5.6%2.2%
Apr 202638.7%22.5%13.1%16.2%6.8%2.7%
May 202649%17.2%12.6%14.6%4.2%2.5%
Jun 202645.7%17.4%14.6%13.8%6.1%2.4%
Jul 202647.7%19.1%12.7%13.2%5.5%1.8%
Aug 202645.7%19.4%14%13.2%5.8%1.9%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Zendesk

    45.7%

    held 1st · 1.2K estimated branded searches · +12.4% vs prior month · -2 points

  2. 2.Gorgias

    19.4%

    held 2nd · 500 estimated branded searches · +19% vs prior month · +0.3 points

  3. 3.Freshdesk

    14%

    moved from 4th to 3rd · 360 estimated branded searches · +28.6% vs prior month · +1.2 points

  4. 4.Zoho Desk

    13.2%

    moved from 3rd to 4th · 340 estimated branded searches · +17.2% vs prior month · 0 points

  5. 5.Help Scout

    5.8%

    held 5th · 150 estimated branded searches · +25% vs prior month · +0.4 points

  6. 6.Intercom

    1.9%

    held 6th · 50 estimated branded searches · +25% vs prior month · +0.1 points

Compare search popularity between leading brands

Which brand is most popular in search among help desk software in New Zealand?

In August 2026, Zendesk was the most searched among help desk software in New Zealand, with an estimated 1.2K branded searches and 45.7% estimated Share of Search within this set. Gorgias is in 2nd place, 26.4 percentage points behind at 19.4% Share of Search.

New Zealand help desk software, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Zendesk50.3% → 45.7%50.3%Oct 202538.7%Apr 20261st
Gorgias11.9% → 19.4%22.5%Apr 202611.9%Oct 20254th → 2nd
Freshdesk14.6% → 14%16.1%Mar 202612.6%May 20262nd → 3rd
Zoho Desk14.3% → 13.2%16.2%Apr 202613%Nov 20253rd → 4th
Help Scout6.5% → 5.8%7.3%Nov 20254.2%May 20265th
Intercom2.4% → 1.9%2.7%Apr 20261.8%Jul 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Zendesk’s estimated Share of Search among help desk software in New Zealand decreased from 50.3% to 45.7%.
  • Across the 11 months ending August 2026, Gorgias’ estimated Share of Search among help desk software in New Zealand increased from 11.9% to 19.4%.
  • Across the 11 months ending August 2026, Freshdesk’s estimated Share of Search among help desk software in New Zealand decreased from 14.6% to 14%.
  • Across the 11 months ending August 2026, Zoho Desk’s estimated Share of Search among help desk software in New Zealand decreased from 14.3% to 13.2%.
  • Across the 11 months ending August 2026, Help Scout’s estimated Share of Search among help desk software in New Zealand decreased from 6.5% to 5.8%.
  • Across the 11 months ending August 2026, Zendesk’s estimated Share of Search among help desk software in New Zealand peaked at 50.3% in October 2025 and was lowest at 38.7% in April 2026.
  • Across the 11 months ending August 2026, Gorgias’ estimated Share of Search among help desk software in New Zealand peaked at 22.5% in April 2026 and was lowest at 11.9% in October 2025.
  • Across the 11 months ending August 2026, Freshdesk’s estimated Share of Search among help desk software in New Zealand peaked at 16.1% in March 2026 and was lowest at 12.6% in May 2026.
  • Across the 11 months ending August 2026, Zoho Desk’s estimated Share of Search among help desk software in New Zealand peaked at 16.2% in April 2026 and was lowest at 13% in November 2025.
  • Across the 11 months ending August 2026, Help Scout’s estimated Share of Search among help desk software in New Zealand peaked at 7.3% in November 2025 and was lowest at 4.2% in May 2026.
  • Across the 11 months ending August 2026, Gorgias rose from 4th to 2nd among help desk software in New Zealand.
  • Across the 11 months ending August 2026, Freshdesk fell from 2nd to 3rd among help desk software in New Zealand.
  • Across the 11 months ending August 2026, Zoho Desk fell from 3rd to 4th among help desk software in New Zealand.
  • Across the 11 months ending August 2026, Intercom held steady: its estimated Share of Search among help desk software in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand help desk software in August 2026?

  1. In August 2026, Freshdesk overtook Zoho Desk to rank 3rd among help desk software in New Zealand, at 14%.

  2. In August 2026, Zendesk lost estimated Share of Search among help desk software in New Zealand, from 47.7% to 45.7%.

  3. Gorgias’ estimated Share of Search among help desk software in New Zealand has gained ground for 3 months in a row, from 17.2% to 19.4% in August 2026.

  4. Zoho Desk’s estimated Share of Search among help desk software in New Zealand has lost ground for 3 months in a row, from 14.6% to 13.2% in August 2026.

  5. Estimated monthly branded searches for Intercom in New Zealand fell 28.6% over 11 measured months, from 70 to 50 in August 2026.

  6. Estimated monthly branded searches for Help Scout in New Zealand fell 21.1% over 11 measured months, from 190 to 150 in August 2026.

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