Freshdesk vs Freshservice:Which is more popular?
In September 2026, Freshdesk had more branded searches than Freshservice among help desk software in New Zealand. Freshdesk had about 320 branded searches, while Freshservice had 140. Freshdesk made up 12.7% of all help desk software searches we track, and Freshservice accounted for 5.6%. When we asked ChatGPT and Google AI Overviews about help desk software, Freshdesk appeared in all three answers and Freshservice in two. Freshdesk was mentioned before Freshservice in two out of three answers.
Who do people search for more?
Freshdesk, about 2 searches for every 1 for Freshservice
Who does AI mention more?
Freshdesk, mentioned in every answer we collected
Who does AI recommend more?
Freshdesk, named ahead of Freshservice in 2 of 3 answers
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Top help desk software in ChatGPT and Google AI Overviews
In three ChatGPT questions, Freshdesk appeared in all three answers. Freshservice was mentioned in two out of three: in two of the three ChatGPT answers. Freshdesk was listed before Freshservice in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Freshdesk1st
Freshservice2nd
Zendesk3rd
Jira Service Management4th
Intercom5th
Help Scout6th
Zoho Desk7th
Gorgias7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Zendesk3 of 3Named in 3 of 3 ChatGPT answers
Freshdesk3 of 3Named in 3 of 3 ChatGPT answers
Jira Service Management2 of 3Named in 2 of 3 ChatGPT answers
Freshservice2 of 3Named in 2 of 3 ChatGPT answers
Zoho Desk1 of 3Named in 1 of 3 ChatGPT answers
Gorgias1 of 3Named in 1 of 3 ChatGPT answers
Help Scout1 of 3Named in 1 of 3 ChatGPT answers
Intercom1 of 3Named in 1 of 3 ChatGPT answers
See every answer about help desk software
3 answers
Asked ChatGPT
“Which help desk platform should I use in New Zealand?”
Asked ChatGPT
“What are the best help desk platforms in New Zealand?”
Asked ChatGPT
“What's the best help desk platform in New Zealand for customer support?”
Searched Google, AI Overview
“customer support software”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“support ticket software”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Freshdesk or Freshservice more popular in search?
This chart shows how often people search Google for Freshdesk and Freshservice by name. Each line represents a brand's share of searches for all eight help desk software we track, month by month, from searches in New Zealand.
Share of searches by month for Freshdesk, Freshservice. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zendesk | Zoho Desk | Freshdesk | Gorgias | Jira Service Management | Freshservice | Help Scout | Intercom |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.8% | 13% | 13% | 10.7% | 5.7% | 4.7% | 5.7% | 2.3% |
| Nov 2025 | 38.7% | 11.9% | 14.5% | 14.5% | 6.3% | 5.2% | 6.3% | 2.6% |
| Dec 2025 | 39.2% | 13.8% | 13.8% | 13.8% | 4.7% | 6% | 6% | 2.6% |
| Jan 2026 | 41.5% | 12.9% | 12.9% | 15.7% | 5.6% | 4.4% | 4.4% | 2.4% |
| Feb 2026 | 41.5% | 12.6% | 12.6% | 15.4% | 6.7% | 4.3% | 4.3% | 2.4% |
| Mar 2026 | 38.2% | 14.3% | 14.3% | 14.3% | 6.3% | 5.1% | 5.1% | 2.2% |
| Apr 2026 | 32.5% | 14% | 11.4% | 21.1% | 6.1% | 6.1% | 6.1% | 2.6% |
| May 2026 | 42.4% | 13.2% | 10.7% | 16% | 5.8% | 5.8% | 3.7% | 2.5% |
| Jun 2026 | 39.2% | 12.3% | 12.3% | 15% | 8.1% | 5.4% | 5.4% | 2.3% |
| Jul 2026 | 40.2% | 11.6% | 11.6% | 17.4% | 6.3% | 6.3% | 4.9% | 1.8% |
| Aug 2026 | 37.4% | 11.9% | 11.9% | 17.8% | 7.8% | 6.3% | 5.2% | 1.9% |
| Sep 2026 | 40.2% | 15.5% | 12.7% | 12.7% | 6.8% | 5.6% | 4.4% | 2% |
How has the Freshdesk and Freshservice comparison changed over the last 12 months?
3 findings
- Freshdesk was ahead of Freshservice in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Freshdesk’s share of searches among help desk software in New Zealand moved from 13% to 12.7%, and its estimated monthly branded searches moved from 390 to 320.
- Across the 12 months ending September 2026, Freshservice’s share of searches among help desk software in New Zealand moved from 4.7% to 5.6%, and its estimated monthly branded searches held steady at 140.
How did search popularity change for New Zealand help desk software in September 2026?
3 changes

In September 2026, Zoho Desk overtook Gorgias and Freshdesk to rank 2nd among help desk software in New Zealand, with 15.5% of the searches.

In September 2026, Freshdesk gained share of searches among help desk software in New Zealand, from 11.9% to 12.7%.

In September 2026, Freshservice lost share of searches among help desk software in New Zealand, from 6.3% to 5.6%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Freshdesk’s and Freshservice’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Freshdesk
1 branded search term
- freshdesk
Freshservice
1 branded search term
- freshservice
Other head-to-heads among help desk software

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