Freshdesk vs Gorgias:Which is more popular by branded search in New Zealand?
In August 2026, Gorgias had more branded searches than Freshdesk among help desk software in New Zealand. Gorgias was estimated to have 500 branded searches compared to Freshdesk’s 360, and held a 19.4% Share of Search versus Freshdesk’s 14%.
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Which is more popular in search, Freshdesk or Gorgias?
Compare the customer support and help desk software New Zealand businesses use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Gorgias, Freshdesk. The figures are in the table below the chart.
View monthly share of search table
| Month | Zendesk | Gorgias | Freshdesk | Zoho Desk | Help Scout | Intercom |
|---|---|---|---|---|---|---|
| Oct 2025 | 50.3% | 11.9% | 14.6% | 14.3% | 6.5% | 2.4% |
| Nov 2025 | 45% | 16% | 16% | 13% | 7.3% | 2.7% |
| Dec 2025 | 45.6% | 14.9% | 15.8% | 14.5% | 6.6% | 2.6% |
| Jan 2026 | 47.1% | 16.8% | 14.3% | 13.9% | 5.3% | 2.5% |
| Feb 2026 | 47.6% | 16.3% | 14.3% | 13.9% | 5.6% | 2.4% |
| Mar 2026 | 44.6% | 16.1% | 16.1% | 15.4% | 5.6% | 2.2% |
| Apr 2026 | 38.7% | 22.5% | 13.1% | 16.2% | 6.8% | 2.7% |
| May 2026 | 49% | 17.2% | 12.6% | 14.6% | 4.2% | 2.5% |
| Jun 2026 | 45.7% | 17.4% | 14.6% | 13.8% | 6.1% | 2.4% |
| Jul 2026 | 47.7% | 19.1% | 12.7% | 13.2% | 5.5% | 1.8% |
| Aug 2026 | 45.7% | 19.4% | 14% | 13.2% | 5.8% | 1.9% |
| Sep 2026 | — | — | — | — | — | — |
How has the Freshdesk and Gorgias comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Gorgias took it in January 2026.
- Across the 11 months ending August 2026, Freshdesk’s estimated Share of Search among help desk software in New Zealand moved from 14.6% to 14%, and its estimated monthly branded searches moved from 430 to 360.
- Across the 11 months ending August 2026, Gorgias’ estimated Share of Search among help desk software in New Zealand moved from 11.9% to 19.4%, and its estimated monthly branded searches moved from 350 to 500.
How did search popularity change for New Zealand help desk software in August 2026?
2 changes
In August 2026, Freshdesk overtook Zoho Desk to rank 3rd among help desk software in New Zealand, at 14%.
Gorgias’ estimated Share of Search among help desk software in New Zealand has gained ground for 3 months in a row, from 17.2% to 19.4% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Freshdesk’s and Gorgias’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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