Brandwave

Hayfever and allergy brands in New Zealand:Which brands are most popular in search?

In August 2026, Flixonase was the most searched among hayfever and allergy brands in New Zealand, with an estimated 4.8K branded searches and 36.3% estimated Share of Search within this set.

Share of Search, August 2026
  1. Flixonase36.3%
  2. Telfast23.5%
  3. Zyrtec18.6%
  4. Razene11.6%
  5. Claratyne10%

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Share of SearchLeaderboard

Compare the antihistamine and hayfever relief brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among hayfever and allergy brands in New Zealand, by month

Share of Search by month for Flixonase, Telfast, Zyrtec, Razene, Claratyne. The figures are in the table below the chart.

View monthly share of search table
MonthFlixonaseTelfastZyrtecRazeneClaratyne
Oct 202535%27.4%10.1%14.1%13.4%
Nov 202532.6%31.7%9.6%13.3%12.8%
Dec 202530.6%32.9%9.7%14.1%12.7%
Jan 202629.1%29.5%13.4%13.4%14.6%
Feb 202630.6%25.6%18.4%13.5%12%
Mar 202636.4%24.9%14.1%13.2%11.4%
Apr 202632%24.1%18.3%13.1%12.5%
May 202635.2%20.4%20.7%12.3%11.4%
Jun 202638.6%18.6%19.7%11.3%11.9%
Jul 202639.4%21.1%19.9%10.5%9%
Aug 202636.3%23.5%18.6%11.6%10%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Flixonase

    36.3%

    held 1st · 4.8K estimated branded searches · +1.5% vs prior month · -3.1 points

  2. 2.Telfast

    23.5%

    held 2nd · 3.1K estimated branded searches · +22.6% vs prior month · +2.4 points

  3. 3.Zyrtec

    18.6%

    held 3rd · 2.5K estimated branded searches · +2.9% vs prior month · -1.3 points

  4. 4.Razene

    11.6%

    held 4th · 1.5K estimated branded searches · +21.6% vs prior month · +1.1 points

  5. 5.Claratyne

    10%

    held 5th · 1.3K estimated branded searches · +21.3% vs prior month · +0.9 points

Compare search popularity between leading brands

Which brand is most popular in search among hayfever and allergy brands in New Zealand?

In August 2026, Flixonase was the most searched among hayfever and allergy brands in New Zealand, with an estimated 4.8K branded searches and 36.3% estimated Share of Search within this set. Telfast is in 2nd place, 12.9 percentage points behind at 23.5% Share of Search.

New Zealand hayfever and allergy brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Flixonase35% → 36.3%39.4%Jul 202629.1%Jan 20261st
Telfast27.4% → 23.5%32.9%Dec 202518.6%Jun 20262nd
Zyrtec10.1% → 18.6%20.7%May 20269.6%Nov 20255th → 3rd
Razene14.1% → 11.6%14.1%Oct 202510.5%Jul 20263rd → 4th
Claratyne13.4% → 10%14.6%Jan 20269%Jul 20264th → 5th

Each finding as a sentence

  • Across the 11 months ending August 2026, Flixonase’s estimated Share of Search among hayfever and allergy brands in New Zealand increased from 35% to 36.3%.
  • Across the 11 months ending August 2026, Telfast’s estimated Share of Search among hayfever and allergy brands in New Zealand decreased from 27.4% to 23.5%.
  • Across the 11 months ending August 2026, Zyrtec’s estimated Share of Search among hayfever and allergy brands in New Zealand increased from 10.1% to 18.6%.
  • Across the 11 months ending August 2026, Razene’s estimated Share of Search among hayfever and allergy brands in New Zealand decreased from 14.1% to 11.6%.
  • Across the 11 months ending August 2026, Claratyne’s estimated Share of Search among hayfever and allergy brands in New Zealand decreased from 13.4% to 10%.
  • Across the 11 months ending August 2026, Flixonase’s estimated Share of Search among hayfever and allergy brands in New Zealand peaked at 39.4% in July 2026 and was lowest at 29.1% in January 2026.
  • Across the 11 months ending August 2026, Telfast’s estimated Share of Search among hayfever and allergy brands in New Zealand peaked at 32.9% in December 2025 and was lowest at 18.6% in June 2026.
  • Across the 11 months ending August 2026, Zyrtec’s estimated Share of Search among hayfever and allergy brands in New Zealand peaked at 20.7% in May 2026 and was lowest at 9.6% in November 2025.
  • Across the 11 months ending August 2026, Razene’s estimated Share of Search among hayfever and allergy brands in New Zealand peaked at 14.1% in October 2025 and was lowest at 10.5% in July 2026.
  • Across the 11 months ending August 2026, Claratyne’s estimated Share of Search among hayfever and allergy brands in New Zealand peaked at 14.6% in January 2026 and was lowest at 9% in July 2026.
  • Across the 11 months ending August 2026, Zyrtec rose from 5th to 3rd among hayfever and allergy brands in New Zealand.
  • Across the 11 months ending August 2026, Razene fell from 3rd to 4th among hayfever and allergy brands in New Zealand.
  • Across the 11 months ending August 2026, Claratyne fell from 4th to 5th among hayfever and allergy brands in New Zealand.

How did search popularity change for New Zealand hayfever and allergy brands in August 2026?

  1. In August 2026, Telfast gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 21.1% to 23.5%.

  2. In August 2026, Razene gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 10.5% to 11.6%.

  3. In August 2026, Claratyne gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 9% to 10%.

  4. In August 2026, Flixonase lost estimated Share of Search among hayfever and allergy brands in New Zealand, from 39.4% to 36.3%.

  5. In August 2026, Zyrtec lost estimated Share of Search among hayfever and allergy brands in New Zealand, from 19.9% to 18.6%.

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