Brandwave

Flixonase vs Telfast:Which is more popular by branded search in New Zealand?

In August 2026, Flixonase had more branded searches than Telfast among hayfever and allergy brands in New Zealand. Flixonase was estimated to have 4.8K branded searches compared to Telfast’s 3.1K, and held a 36.3% Share of Search versus Telfast’s 23.5%.

Share of Search among hayfever and allergy brands in New Zealand in August 2026Which is more popular in search, Flixonase or Telfast?
Flixonase36.3%4.8K searches
vs
Telfast23.5%3.1K searches

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Which is more popular in search, Flixonase or Telfast?

Compare the antihistamine and hayfever relief brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Flixonase and Telfast among hayfever and allergy brands in New Zealand, by month

Share of Search by month for Flixonase, Telfast. The figures are in the table below the chart.

View monthly share of search table
MonthFlixonaseTelfastZyrtecRazeneClaratyne
Oct 202535%27.4%10.1%14.1%13.4%
Nov 202532.6%31.7%9.6%13.3%12.8%
Dec 202530.6%32.9%9.7%14.1%12.7%
Jan 202629.1%29.5%13.4%13.4%14.6%
Feb 202630.6%25.6%18.4%13.5%12%
Mar 202636.4%24.9%14.1%13.2%11.4%
Apr 202632%24.1%18.3%13.1%12.5%
May 202635.2%20.4%20.7%12.3%11.4%
Jun 202638.6%18.6%19.7%11.3%11.9%
Jul 202639.4%21.1%19.9%10.5%9%
Aug 202636.3%23.5%18.6%11.6%10%
Sep 2026—————

How has the Flixonase and Telfast comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 11 months ending August 2026: Telfast took it in December 2025, Flixonase took it in February 2026.
  • Across the 11 months ending August 2026, Flixonase’s estimated Share of Search among hayfever and allergy brands in New Zealand moved from 35% to 36.3%, and its estimated monthly branded searches moved from 5.2K to 4.8K.
  • Across the 11 months ending August 2026, Telfast’s estimated Share of Search among hayfever and allergy brands in New Zealand moved from 27.4% to 23.5%, and its estimated monthly branded searches moved from 4.1K to 3.1K.

How did search popularity change for New Zealand hayfever and allergy brands in August 2026?

  1. In August 2026, Telfast gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 21.1% to 23.5%.

  2. In August 2026, Flixonase lost estimated Share of Search among hayfever and allergy brands in New Zealand, from 39.4% to 36.3%.

How each brand is measured

Brandwave collects information about searches that people make online using Flixonase’s and Telfast’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Flixonase

13 branded search terms

  • flixonase
  • flixonase allergy
  • flixonase allergy and hayfever
  • flixonase antihistamine
  • flixonase hayfever
  • flixonase nasal spray countdown
  • flixonase nasal spray uses
  • flixonase near me
  • flixonase nose spray
  • flixonase nz
  • flixonase online
  • flixonase spray
  • flixonase when pregnant

Telfast

17 branded search terms

  • telfast
  • telfast 120
  • telfast 120mg
  • telfast 180
  • telfast 180 nz
  • telfast 180mg
  • telfast 60
  • telfast 60 mg
  • telfast allergy
  • telfast antihistamine
  • telfast hayfever
  • telfast liquid
  • telfast nasal spray
  • telfast near me
  • telfast nz
  • telfast online
  • telfast pill

How the Brand Demand Index is measured

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