How popular isRazene in search?
In August 2026, there were an estimated 1.5K branded searches for Razene in New Zealand which is down 27.3% over the last 11 months. Razene holds 11.6% estimated Share of Search among New Zealand hayfever and allergy brands and is ranked 4th of 5 competitors for search popularity.
Follow Razene and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which hayfever and allergy brands compete with Razene?
Share of Search by month for Flixonase, Telfast, Zyrtec, Razene, Claratyne. The figures are in the table below the chart.
View monthly share of search table
| Month | Flixonase | Telfast | Zyrtec | Razene | Claratyne |
|---|---|---|---|---|---|
| Oct 2025 | 35% | 27.4% | 10.1% | 14.1% | 13.4% |
| Nov 2025 | 32.6% | 31.7% | 9.6% | 13.3% | 12.8% |
| Dec 2025 | 30.6% | 32.9% | 9.7% | 14.1% | 12.7% |
| Jan 2026 | 29.1% | 29.5% | 13.4% | 13.4% | 14.6% |
| Feb 2026 | 30.6% | 25.6% | 18.4% | 13.5% | 12% |
| Mar 2026 | 36.4% | 24.9% | 14.1% | 13.2% | 11.4% |
| Apr 2026 | 32% | 24.1% | 18.3% | 13.1% | 12.5% |
| May 2026 | 35.2% | 20.4% | 20.7% | 12.3% | 11.4% |
| Jun 2026 | 38.6% | 18.6% | 19.7% | 11.3% | 11.9% |
| Jul 2026 | 39.4% | 21.1% | 19.9% | 10.5% | 9% |
| Aug 2026 | 36.3% | 23.5% | 18.6% | 11.6% | 10% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 36.3% | 4.8K | +1.5% | -3.1 points | |
| 2, held 2nd | 23.5% | 3.1K | +22.6% | +2.4 points | |
| 3, held 3rd | 18.6% | 2.5K | +2.9% | -1.3 points | |
| 4, held 4th | 11.6% | 1.5K | +21.6% | +1.1 points | |
| 5, held 5th | 10% | 1.3K | +21.3% | +0.9 points |
36.3%
held 1st · 4.8K estimated branded searches · +1.5% vs prior month · -3.1 points
2.Telfast
23.5%
held 2nd · 3.1K estimated branded searches · +22.6% vs prior month · +2.4 points
3.
Zyrtec18.6%
held 3rd · 2.5K estimated branded searches · +2.9% vs prior month · -1.3 points
4.
Razene
11.6%
held 4th · 1.5K estimated branded searches · +21.6% vs prior month · +1.1 points
10%
held 5th · 1.3K estimated branded searches · +21.3% vs prior month · +0.9 points
Compare search popularity between Razene and its closest rivals
How has branded search demand for Razene changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Razene in New Zealand fell from 2.1K to 1.5K.
- Across the 11 months ending August 2026, Razene’s estimated Share of Search among hayfever and allergy brands in New Zealand decreased from 14.1% to 11.6%.
- Across the 11 months ending August 2026, Razene’s estimated Share of Search among hayfever and allergy brands in New Zealand peaked at 14.1% in October 2025 and was lowest at 10.5% in July 2026.
- Across the 11 months ending August 2026, Razene fell from 3rd to 4th among hayfever and allergy brands in New Zealand.
How did search popularity change for New Zealand hayfever and allergy brands in August 2026?
5 changes
In August 2026, Telfast gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 21.1% to 23.5%.
In August 2026, Razene gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 10.5% to 11.6%.
In August 2026, Claratyne gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 9% to 10%.
In August 2026, Flixonase lost estimated Share of Search among hayfever and allergy brands in New Zealand, from 39.4% to 36.3%.
In August 2026, Zyrtec lost estimated Share of Search among hayfever and allergy brands in New Zealand, from 19.9% to 18.6%.
How is Razene measured?
Brandwave collects information about searches that people make online using Razene’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- razene
- razene 10mg
- razene antihistamine
- razene cetirizine
- razene cetirizine hydrochloride
- razene hayfever
- razene tablets
Do you work for Razene? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Razene your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.